1. Wrong keyword selection
Wrong keyword selection This is probably the biggest mistake and the easiest mistake to make. Even experienced website developers can easily make this mistake. For example, take the word "Hebei SEO". Generally speaking, those who search for the word "Hebei SEO" are SEOers or SEO enthusiasts who know some knowledge about website optimization. Customers who really need it will not search like this. If they want to find If a company is optimizing its website, it may search for "Hebei website optimization company" or "Hebei website optimization". Therefore, when it comes to website keyword optimization, you cannot just imagine it out of thin air. You need to think more from the customer's perspective and ask more about people around you, so that your thinking will be broader and you will not end up in a dead end.
2. Ignore meta tags
Meta tags are used to tell search engines what the main content of your website is. Generally speaking, there are no more than three. However, Haoxin recently found that many SEOers who engage in SEO have removed the meta tags. It is probably to consider competitor research, but Haoxin It is still recommended to add meta tags to the most important words.
3. Too many meta tags
In sharp contrast to ignoring meta tags, webmasters are eager to write all the words they can think of into meta tags. The result is that there is no point, and you don’t think about it. After all, Baidu and Google spiders don’t have human thinking, so they won’t put you in the meta tag. All the content you write should be regarded as key points. It is very likely that your most important content will be considered unimportant by spiders, while the unimportant content will rank well.
4. Pure Flash website
Flash is very good-looking, and Haoxin has also seen some top-ranked flash sites. But what Haoxin wants to tell you is that Baidu and Google still cannot recognize flash. Those top-ranked flash sites have definitely done or are advertising. Or have done something like Baidu Google bidding. Don’t think that ranking high means that the website is good. How much stuff has been done behind it, and how much do you know?!
5. Website content is pure pictures
Although the image looks good and users may like it, search engines cannot read it. Although the content of your website is for customers to see, if it is not indexed by search engines, what will be shown to customers?
6. Ignore domain names with keywords
Containing keywords in the domain name can still play a certain role in website ranking. Take a look at the domain names of Baidu and Google and you should understand why! Although the inclusion of keywords in the domain name only accounts for a small part of the website optimization ranking, you can get it a little bit Everything is perfect, why worry about not having a good ranking.
7. The website lacks content keywords
There are too few keywords in the website content. For example, if you are a website that provides SEO training, the content is actually about how to build a website. Do you think your ranking will be good in search engines? Stack key words. Wording is bad, but if your website content does not contain keywords, the consequences will be even worse.
8. Too many javascript programs
Here Haoxin will talk about what Javascript is, because Haoxin originally learned ASP, and Javascript is the core language of ASP. In layman's terms, Javascript is a client-side scripting language that is object- and event-driven and relatively safe. It is also a scripting language widely used in client-side web development and is often used to add dynamic functions to HTML web pages. Like pictures and flash functions, it plays a beautiful role. However, Javascript cannot be crawled by search engines, so it is recommended that you use Javascript special effects as little as possible, and if you use them, try to simplify the programming language.
This article is original by Haoxin, from: Haoxin Blog, address: http://www.hbseoer.net/post/xx_6637.html , please indicate when reprinting!
Editor in charge: Yangyang author Haoxin’s personal space