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Optimization technology has received more and more attention from online marketing companies. Many new websites are busy optimizing as soon as they are launched. This is because many new websites do not perform well for a period of time. ideal. Some sites even fail to get out of search engine review after a period of time. In fact, when launching a new website, you should pay more attention to details instead of relying on the momentum of a newborn calf who is not afraid of tigers.
We all clearly understand that a new website has little trust in the eyes of search engines, and coupled with the eagerness to optimize, it can easily arouse the resentment of search engines. Therefore, the author believes that when optimizing a new website online, it is important not to be a newborn calf, not afraid of tigers, and to develop steadily. That's the best way to get out. Then we need to work hard from the following three aspects.
1. Do not modify the key information of the new site frequently.
Some new webmasters may not have established a stable awareness of the site's key information. For every website, the most important thing to avoid is to modify key information, especially not frequently. Because it takes a while for search engines to adapt to and understand a new site, frequent modifications will only offend search engines, and in the end search engines may stay away from your site.
For some new webmasters, after the first stage of the new website's launch, they may see that the results are not as expected, and the snapshots and collections are not good, so they start to think about changing key information. The author believes that there is no need to rush for a new site. As long as your site structure is reasonable and optimized in place, it is not difficult to get out of the search engine review period.
2. The density of keywords needs to be reasonable
Keyword stuffing of site content can play a certain role in the ranking of our site, but for new sites that have just been launched, do not overstuff them with keywords. Because at this point in time, search engines are most sensitive to new sites, and search engines pay great attention to the quality of the content of new sites. If the density of keywords in a certain part of your site is too high, causing the site content to be unreal, your site will easily lose Baidu's trust, which will make your review period elusive.
In fact, for newly launched sites, there is no need to rush to place keywords in the site, because at this stage, even if you do well, it will still have little effect on rankings, because after all, the current weight of the site is still very low. . For the new website, the most important task at this stage is to figure out how to gain the trust of search engines, and then slowly increase the weight, and then start placing keywords when it has a certain weight.
3. Don’t rush the construction of external links, quality is more critical
Many new sites are eager to build external links as soon as they go online, and they have a lot of momentum. However, the author believes that managing a website is just like managing a country. If you want to fight against the outside world, you must first settle the internal affairs. For a new website, updating and enriching the site content should be the first priority. On the premise that the site does not yet have enough content, rushing to build external links will only be a waste of effort.
There is another issue that needs to be paid attention to when building external links to a new site, and that is the selection of the platform. In addition to the weight of the link, the longevity of the external link must also be taken into consideration. If your site's external links are unstable and ups and downs, it will also cause resentment from search engines.
In general: a new website can be said to be a newborn in the eyes of search engines. Search engines will take time to review you. At this stage, do not be afraid of new born calves in optimization. Only after passing the review period can you follow the rules. It is the first consideration for every new website. This article was originally created by the foreign trade website construction http://www.68160.com . Please retain the source for reprinting. Thank you.
Editor in charge: Yangyang Author's personal space for foreign trade website construction w