From the perspective of traditional SEO optimization, the weight of hypertext, anchor text and plain text external links decreases in sequence, so many people are unwilling to do pure text external links and think that doing pure text external links is ineffective. The author once I think so too, but after the author optimized the website for a period of time, I changed my view on the low weight of pure text external links. In particular, the role of pure text external links in Baidu optimization is completely comparable to hypertext and anchor text!
The specific URL of the author's website will not be posted for the time being to prevent the suspicion of advertising. The author's website is a local talent network. It is still competitive in terms of layout and user experience! But website optimization is not just about users. For experience and website code optimization, the website’s external links are still very important parameters. If you search the author’s Guangzhou Talent Network, you will find that the website’s ranking is already on Baidu’s homepage. The reason why the ranking can be improved quickly! Among them The big reason is that the author has been paying attention to the construction of pure text external links. Almost 60% of the author's website external links are pure text external links. From this, it can be concluded that the role of pure text external links in SEO optimization is still Very obvious conclusion! Let’s analyze the optimization effect of pure text external links in detail!
1: Increase website weight
There are still examples to follow of plain text external links in improving the weight of the website. Maybe the majority of webmasters think that the success of my website is just a case. You can also look at the external link forms of other websites that rank highly. Many websites have external links. The link forms are all pure text, and those at the bottom of the rankings are mostly hypertext or anchor text. Of course, the number is small, and the poor quality of external link websites also makes these hyperlinks and anchor texts ineffective!
Two: Improve keyword rankings
When the weight of a website is high, the keyword ranking will naturally rise. This keyword ranking is not the long-tail keyword of the website, but the core keyword of the website. And those who use anchor text, especially the anchor text method of long-tail keyword, will be greatly affected. Most of them can only improve the ranking of long-tail keywords, but their influence on the core keywords of the website is still very small. At most, they can only attract spiders to visit the website several times more!
Three: Plain text external links can stabilize website rankings
Pure text external links are the result of long-term accumulation. When the number is very large, it will bring great optimization effects to the website. Therefore, the optimization effect of pure text external links is continuous and stable, and will not be affected by the external links. A sudden increase or decrease leads to instability in the weight of the website. Because the number of pure text external links is large and the base is large, the external links that occasionally appear in a certain website suddenly disappear. When there is a sudden increase, because the base is large, the overall The influence will be small and it will not cause ups and downs in website rankings!
Compared with those hypertexts and anchor texts, the construction itself is more difficult. In addition, some webmasters can leave hyperlinks or anchor text external links on websites that often increase every day, and the number is relatively large. It even occupies about half of the entire website's external links. Once this website is closed and the latter blocks your website registration account, your website's external links will suddenly disappear, resulting in a sudden drop in the website's ranking and unstable website ranking. Common manifestations of text and anchor text!
Four: The construction of pure text is easy and easy to achieve diversification and scale.
Many websites now support plain text, such as forum signatures, classified information networks, various blogs, etc. Plain text external links are often easy to pass, so it is very easy to build dozens or hundreds of pure text external links every day, and there are many Websites that support pure text external links are all high-quality websites, so it is easy to achieve diversification, high quality, and large-scale construction of pure text external links! And if you build a larger number every day, it will not arouse the resentment of search engines such as Baidu. We won’t think you are cheating, because cheating methods are generally used in hypertext and anchor text, and Baidu is very sensitive to the source of these two links!
Having said all this, many webmasters may still doubt the effect of pure text external links, but the author believes that instead of hesitating in doubt, it is better to put down your entangled mentality and strengthen the construction of pure text external links. You will definitely Within a month, I found that the plain text external links were not the helpless Adou, but the trump card lurking in the heart of Baidu! The above content was first published by Guangdong Talent Network www.nfrencai.com on admin5. Please keep the URL for reprinting, thank you!
Editor in charge: momo Author Feidao’s personal space