For many novice webmasters, the term SEO is very esoteric. I am also a grassroots webmaster. Regarding how grassroots webmasters can better survive in the increasingly competitive Internet era, here I will share some of my own experience in building a website. Share and discuss with everyone.
To put it bluntly, what is the purpose of making a website? To make money? Yes! It is to make money!! This is the deepest answer in the hearts of many grassroots webmasters, so how to make money? It is nothing more than earning advertising fees by relying on traffic, selling links, and publishing Soft articles...wait. Therefore, if you want to make money, you must promote your website and make it bigger and stronger! Only in this way can you have more traffic to support your products and business! Everyone knows that to build a website, you must understand SEO optimization. Only if you have done a good job in optimization can you Improving the ranking of your website allows search engines to give you a higher weight and bring you more traffic! Regarding website optimization, you need to pay attention to the following points:
The first point: The so-called content is king, and the content should be original. Because when search engine spiders crawl your website, they prefer to crawl original content, and are very disgusted with pseudo-original or collected content. Just imagine, after an original article has been eaten several times, will it still be eaten? The answer is yes, spiders will not include it! For each website, the weight given by the search engine is different, and the crawling time of the spider will also be different. Differently, if search engine spiders like your website, then the spiders will frequently come to your website to update it, thereby increasing your inclusion and improving your website's ranking in search engines. The premise is that your content must be liked by spiders, and try to be original!.
The second point: it’s user experience. Everyone knows that search engines such as Baidu have always emphasized the importance of user experience. A good website, optimized from the user's perspective, can increase users' favorability towards the website, thereby easily retaining users' hearts and bringing a fixed amount of traffic to your website. Just imagine, if you are a user and you find a very satisfactory novel website in a search engine, and after clicking in, you will be greeted by overwhelming advertisements. How much favorability do you have for this website? You can also close it directly. Perhaps, this will lead to a decline in user experience, so you must pay attention to user experience when building a website!.
The third point: Links are also an important way for a website to obtain traffic. The number and quality of external links are also an important factor in determining the traffic of our website. It is good to have more external links, but quality is more important. Some high-weighted links can bring us considerable traffic, but some spam links and even dead links may cause the weight of the website to decrease, and the impact on the website is also fatal. Often use some statistical tools to test friendly links. The overview of the website is a common sense question that every grassroots webmaster must have. If the mountain is not high, it will be famous if there are immortals; if the water is not deep, if there is a dragon, it will be spiritual. From this poem, we can vividly reflect the quality of external links! In addition to external links, we must also do a good job in internal links. Keep updating frequently and try to make some internal links every day. The so-called internal links are links between pages in the website, especially links to the homepage and relevance. It is very important to always check some dead links and make corrections. When the search engine crawls to the end of this dead link, there will be a situation where the direction is terminated and the next page will not be crawled, which will lead to search results. The engine's indexing of the website decreases. For users, when the user browses to a page, there are suddenly no links to other pages, which will lead to a decrease in visits. Regularly making some internal links, checking and correcting dead links play a vital role in increasing the traffic of the website.
If you can combine the situation of your own website and integrate the above three important factors, it will be of great benefit to our website.
Because the author is also a grassroots, with limited knowledge, there is still a lot to learn, and the understanding of some knowledge is not deep enough. If you have a better view and understanding, you can leave your own experience in the comment area below, and the author will I will post as soon as possible to discuss with you my experience in building a website. Please feel free to give me some advice!
For webmasters, the most important thing about building a website is persistence! Many of us webmasters enter the Internet industry with full enthusiasm, in order to make gold! To change the quality of life! To make a mark in the online world My God! Although this road is very tortuous, we must persist! Persevere! Persist! Grow in learning and become strong in struggle! Here, the author hopes to make progress with you!
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(Editor: Yang Yang) The author’s dream of burning personal space