The winter of 2009 was particularly cold, the wind was blowing, and the snow was obviously much thicker than in previous years. However, in the world where I stand, the cold winter seems to exceed the real world. How do we stand firm? We need precise positioning, differentiation, and segmented competition.
terrible earthquake
In the world where individuals stand, 2009 was an extraordinary year and a turbulent year. This year, we experienced too much instability, like several major earthquakes. The campaign against pornography and illegal activities has been ongoing. In September 2009, we began to increase efforts to eliminate pornography on the Internet, especially pornography on mobile phones. However, due to the intensity of supervision and the imperfection of some systems, one size fits all was implemented during the implementation process, which resulted in most personal websites being affected, and some even died.
The one-size-fits-all approach of blocking first and checking later has also led to the collapse of many IDCs, which also proves that the impact of such a storm is very large. But if it doesn’t end like this, the blows come one after another. Rectification of BT, closure of computer rooms, CN domain name controversy, etc. Undoubtedly, it is even worse for individual webmasters. Legal supervision and handling, etc. are all necessary, but if you unplug and block the Internet at every turn, it is easy for a fragile website to die.
Need to reflect and analyze vulnerability
At the same time, we also need to reflect on why personal websites are too fragile?
Many ideas come from our own personal experience, but we lack technology, funds, etc. Why are we so vulnerable?
We still lack experience, and many webmasters have spread too much. Due to the low cost of personal websites, many webmasters will set up websites as soon as they have an idea. Soon, the website will appear. But have we seriously and comprehensively thought about whether it is appropriate or not, and whether it is sustainable? The answer is rarely yes.
Improve website vitality
How to make our personal website more vital?
Many seniors have said that in a period when personal websites are being developed everywhere, we need to segment the market and industry-oriented positioning. Being accurate and doing things according to your ability will greatly enhance the vitality of the website. We don’t need to follow the trend, we don’t need to follow the fad, not everything is suitable for us to do. If it's not popular, you can do it. If it's not popular, it's suitable. According to the actual situation, only by segmentation, industryization and differentiated competition can we win a place.
Segmentation, industry, and differentiated positioning
How do we segment it? How do we position the industry?
Briefly list each industry. For example, computers and the Internet include programming design/search engines/website navigation/hacker security/free resources/domain name hosts/webmaster resources/software downloads/hardware information/portals/blog characters/online marketing/website construction/digital products/mobile communications /E-commerce/Online Earning Alliance/IT Information/Multimedia, etc. For example, life services include transportation maps/hotel travel/pets, flowers and birds/weather/online shopping/express logistics/maternal and baby products/jewelry/flowers and gifts/digital home appliances/ Home decoration/laws and regulations/catering and food/health care/fashion and beauty/housekeeping etiquette/common sense of life/marriage and family, etc., and industrial manufacturing including energy and power/warehousing and logistics/building decoration/clothing, shoes and hats/electronic communications/printing and publishing/technology Gifts/instruments/machinery and equipment/agriculture, forestry, animal husbandry and fishery/electricians/jewellery and watches/automobile manufacturing/industrial control/mineral metallurgy/metal processing/chemical washing and dyeing, etc. More importantly, we can go to some domestic website classification websites to view all classification directories. More importantly, we can check what others are doing, whether it has become popular, and whether we can still do it.
Generally speaking, there are still many markets, and we can re-regionalize our industries and industries to differentiate our competition. For example, I saw a dubbing website on Qiliu.com. We can launch the website in cooperation with some dubbing agencies in our own region. It is also a good choice.
Conclusion
Having said so much, this is just a guide to introduce ideas. Most of them need to be finalized by yourself based on your actual situation. I hope you have a clear direction in this winter filled with snowflakes and cold wind!
Finally, I wish you success! This article comes from qeenoo.com ( www.qeenoo.com )
The personal space of the author aiens This article only represents the author's views and has nothing to do with the position of the webmaster network.