As the entrance to the online world, the browser has always been a battleground for military strategists, and fierce competition is inevitable. Recently, in order to increase their market share, major browsers have upgraded their versions, improved their performance and added some practical new features. As various browsers continue to improve and upgrade, IE's dominance will no longer be so solid. According to foreign media reports, the latest statistics released by Net Applications, a US Internet traffic monitoring agency, on Monday showed that during February this year, Microsoft IE's share of the global browser market fell to 61.2%, a record low. At the same time, although Firefox's market share has continued to decline in the past three months, it still remains firmly in the second position in the market, which still makes IE feel full of pressure. Google Chrome, Opera, and Apple Safari still maintain a certain degree of market competitiveness.
Several browser manufacturers are in fierce competition internationally, and the domestic browser market is also turbulent, with all the heroes vying for the top spot. In addition to the above-mentioned internationally renowned browser manufacturers, domestic browser brands have also quickly captured the hearts of domestic netizens because they have a better understanding of Chinese netizens and have stronger localization advantages. According to the latest data from iUserTracker, iResearch's latest Internet user continuous user behavior research system, the effective browser usage time of Chinese Internet users in the third quarter of 2009 was 33 billion hours, an increase of 24.5% from the 26.5 billion hours in the previous quarter, a significant increase. The effective usage time of major browser software categories in the market has increased, but the difference in increase shows that browsers are showing a new development trend.
Each browser updates its version to improve functionality and performance. Committed to giving users the best experience and then seizing the market. The browser market should be said to be a huge cake. Once you enter, you cannot resist the temptation brought by the cake. Especially in the domestic market, there are many Internet users. As the quality of Internet users improves, their autonomy and selectivity have further improved. The pursuit of a better browser experience will become the actual need of most Internet users in China. The huge number of Internet users constitutes a potential market for browsers. This is like a war without gunpowder. It looks peaceful on the surface, but in fact they are secretly competing to steal users.
As a traditional browser software, IE is bound to the Microsoft Windows system. It has a large user base and dependent usage habits. Its domestic market position will be difficult to shake in the medium to long term. Although well-known foreign browsers such as Firefox, Opera, and Google Chrome have a small market share in China, they still have a certain user share due to their excellent functions and performance. At the same time, several domestic browsers are gaining favor from more users with their own characteristics. In the overall domestic market, a situation has been formed in which a group of heroes compete for the throne and are divided into one party. For example, the well-established domestic browser Aoyou has risen to the second place in domestic market share. Several other domestic and foreign browsers also occupy a certain number of users. The current major browsers are actually comparable in terms of functions and performance, and the experience of ordinary users can be said to be almost the same. Security and platform comprehensiveness will be the development direction of browser software in the future, and many browser brands will start new competitions around this core.
Some emerging browsers may not be as good as big-name browser manufacturers in terms of functions and details, so they need to work on the details and make their own features to impress users before they can truly squeeze into the market. For example, the super speed browser ( http://www.chaosu.com/ ) that has poured in in the past two years, after the official version of super speed browser 1.0.0.1 was released on January 20, 2009, after many updates, it was released on February 26, 2010. Today, SuperSpeed Browser 4.0, a new architecture, was released. The biggest feature of the new Super Speed Browser is that compared with browsers such as Firefox, IE, Maxthon Browser and World Window, it supports IE6 window mode and IE7 tab mode, and can be switched at will according to the user's personal habits. We all know that China has a large number of netizens, and many netizens are still using IE6. Some novel browser features may not be accepted by these netizens. Super Speed Browser has captured this detail, accurately grasped user habits, and launched this function. In addition, Super Speed Browser also has special features such as omnipotent search, comprehensive resistance to suspended animation, and highly customizable skins and appearances. It has performed well in all aspects. It currently has about 5 million users, making it the leader among emerging browsers. who.
At present, the domestic browser market has formed a situation where many players are vying for the throne, and each one has his own side. IE's share is constantly declining, and it is no longer the era when it dominated the world. Judging from the current situation, each browser has a certain market share. The huge user base means that no browser can monopolize the market. Let us wait and see who can really shake the dominance of IE. Fierce competition has benefited many netizens, and we expect each browser to bring more surprises to netizens.
Editor in charge: Qiangzi
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