Walking on the street, I often see some "time-honored" shop names. I don't know if these shops are really time-honored, but I can feel the atmosphere of history between the lines. After all, it is really not easy to be a century-old shop. I believe everyone is familiar with the word "cycle". Every website, company, or person has a deadline, such as one year, several years, decades, etc. The cycle has passed, and the prosperity may no longer exist, or it may decline from prosperity to prosperity. In short, in the long river of history, it is difficult for anything to last forever.
I watched "If You Are the One" last weekend and realized that I haven't watched this show in a while. I remember waiting in front of the TV every weekend, waiting for the show to be broadcast. Now that I’ve watched it too much, the enthusiasm and freshness have worn off, and the program doesn’t seem that good anymore. Even if I don’t watch the program, I don’t miss it that much. Teachers' Day is coming. Perhaps in order to break through the bottleneck or maintain ratings, "If You Are the One" has once again launched a special show - Teacher's Day Special to provide a platform for female teachers to make friends and also care about the marriage and love situation of this group. It is hoped that through a series of special programs, the audience can see more fresh content and maintain a longer period of attention and freshness in the program.
In the face of cycles, many things are powerless. Even a powerful program like "If You Are the One" will encounter a period of slackness among users and they will no longer be interested in the program, seriously affecting the program's ratings. For personal websites, how to retain users for a long time is also a problem. Once users cannot find the information they need on the website, they will naturally leave over time. Some of the products of time-honored brands that we often see can be passed down because they have experienced historical precipitation and the test of crisis, and they have become "time-honored brands". For personal websites, how long is the life cycle of a website? How many websites only bloom and fade for a short period of time?
Looking at the millions of personal websites in China, how many are left behind through precipitation? Among the three major webmaster homes for grassroots webmasters, Laggard was founded in 2001; chinaz was founded in 2002; Admin5 is a rising star, although it started in 2005, but the development speed is very rapid. Each of the three webmaster homes has its own characteristics and is constantly innovating, hoping to retain users and attract more new members. Although all three websites are performing well now, it is hard to tell what will happen in another ten years and who will eventually become the leader. Now the three websites are facing pressure and tests, and they all have opportunities. Who among them will become a "time-honored brand" in the webmaster world, and we are waiting for time to answer.
There are many personal websites, but many of them are short-lived. In a poll on the A5 forum, "Among the websites you have worked on, how long did it take for them to be closed down in the shortest time?" the data is not optimistic. There are some who are following the trend and are also interested. The only reason why I put my heart into it is that the cycles of these websites are short, less often a few years, more often a year or even a few months. Those who can persist for a long time have been tested and tempered. It is difficult for a personal website to become a "time-honored brand", and it is not easy to persist. Users are always the basis for the website's survival. How to improve user experience and how to retain users have become key issues.
Keep pace with the times and continue to innovate. Users are constantly changing, and if a website wants to meet user needs, it must also keep up with changing needs; it must introduce new elements from time to time to satisfy users' curiosity. If it remains unchanged, it will be difficult to retain users.
Valuable information is key. The rapid development of society makes us pay more attention to the importance of practicality and value. Only by providing users with valuable information can we retain users. Mutual benefit and win-win is an effective model, which is also the key to website development.
It is not easy to become a "time-honored brand", or there is no real "time-honored brand" yet. Even if there is one, it is always facing crises. Just like the "Guanshengyuan Mooncake" incident, even "time-honored brands" are powerless in the face of crises. The historical cycle of personal websites has not yet been a hundred years old, and we don’t know what will happen in a hundred years. But now, we have to make our own websites well. We cannot become a “time-honored brand” or a flash in the pan. From now on, we must do a good job. A valuable website. (Text/Mengjiang)