I don’t know if my metaphor is appropriate, such as: Only when a body is filled with a soul can a person function normally and live a normal life. But a complete product also requires a product design prototype (equivalent to the body) + an operation model (equivalent to the soul of the product). Only by integrating the above two points can it be a complete product that can operate normally in the market. If any one of them is not complete, it will be difficult to promote development and surpass competitors.
This means that product design (body) and operating model (soul) are inseparable. But some people don’t understand this. Maybe it’s because they only focus on a certain point and cannot grasp the overall situation and ignore another important point! Just like the classified information industry I was responsible for, classified information includes basic life, clothing, food, housing, transportation, etc. All walks of life. Such website product design is quite important. Because it covers hundreds of cities across the country and is visited by users in hundreds of cities, user experience is an issue that is very important and cannot be ignored in product design. But from the perspective of the ultimate goal: "No matter what your product design is, How good it is to design constantly improving products in line with user needs." Can you occupy a strong position in this industry? Can you surpass the market share of other vertical sites? I believe it is completely insufficient. Only by integrating a set of operating models (soul) that conforms to this kind of site can you achieve this goal. The product highlights its brilliance in the industry.
Some people will also say that the ultimate goal of the operating model is to increase website traffic. Let more users access and use it. So what is the fastest way to increase website traffic? Is it website promotion, SEO, etc.? Many people who have not done product operations think that website operation is to do SEO and promotion to increase traffic, but they ignore the strategies and operations during operation. Model, there are great changes in the operation model for different sites. It’s not like they simply think that SEO is to improve the ranking of some keywords to complete the final result of their website. Although I have been operating it for several years, I really don’t agree with some people’s ideas. They just say how many words are completed. Just rank in the top ten of Baidu and Google. This is their SEO point of view! Sometimes I find it ridiculous. hehe!
In fact, a good product can occupy the largest market share. These are far from enough. It requires strong infusion of various strategies and methods in operations, just like injecting blood and soul into the body, in order to make the whole thing run. Internet marketing is indispensable in website operation. The success of a product is to grasp the behavior of users and accurately push them to these users to obtain greater income. The purpose of companies making products is to make money. So the ultimate goal of investing so much money to buy keywords and hire optimization talents is not to occupy a larger market. Achieve greater profits? Therefore, we must not only work hard on product improvement, but also work on product operation strategies. If we only focus on a certain point, not only will the company have a low chance of success, but it will also not be able to firmly occupy the market throne.
The above-mentioned writings are purely personal opinions. There is no other criticism. They are just what I see and feel in life. I also hope that when companies grasp one side, they will not underestimate the other side, because they are a whole. Ignoring any point will have no impact on the development of the company. is disadvantageous. This is also very important for corporate employees.
Original article: Xu Qian SEO Blog www.hongren.org (Whether you agree with the above views or disagree, Xu Qian SEO Blog welcomes new and old visitors to express their views and opinions, the emphasis is on communication!)
Author Qiannv's personal space This article only represents the author's views and has nothing to do with the position of Webmaster.com.