To build a website, the first step is to determine the theme type of the website. Positioning is important because positioning determines subsequent content construction, website promotion methods, network resources that need to be accumulated, etc.
Many webmasters have had this experience. They have run celebrity scandal websites, essay collection sites, local forums, and QQ non-mainstream websites. This is a process of experience and accumulation. Jingu also made many websites before deciding on the theme of Tianxi Entrepreneurship Network. If after a year, you still haven’t found a station that suits you, it’s a waste of your youth to do one thing and throw another away.
So for an individual webmaster, how to better choose the appropriate website type?
Two principles for choosing website type
1. Choose what you are interested in. Huang Yi's "Overcoming Rain and Turning Over Clouds" says: Only one who can excel at love can excel at swordsmanship. Endless enthusiasm, passion, and persistence can create many miracles. Because you are interested, you can persist longer than others.
2. Choose what you are good at or have resources for. The profits brought by monopoly beyond reasonable value are obvious. State-owned enterprises can increase their income as long as they increase prices because they have no rivals. Individual webmasters should also make full use of the unique resources around them. For example, if a teacher has a large number of original courseware resources in the school, he will definitely have an advantage over others by setting up a sharing site. Of course, copyright should be taken into consideration and communicated with the original teacher.
Four ways to choose a website type
1. Pay attention to the website trading platform. For example, A5’s website trading forum is very popular. The prosperity of the personal website industry can be seen through data such as sales volume and transaction volume. I like to come here often and I can find some information that is helpful to me.
People who sell websites will always list the approximate traffic, income, keyword status, and other advantages worth buying. If you are also building this type of website, you can analyze whether your website can also achieve these advantages? You can also ask for other information on QQ. Although some people write If You Are the One, but in order to steal the lesson, you still have to Disturbing.
2. View the link swap trading platform. For example, there are many link exchange platforms such as my SEM website ( www.semwo.com ) popping up now. Through the platform, you can see which websites the current webmasters are working on? Analyze the reasons why they are popular. Then based on the two major principles above, see which type of website is suitable for you.
You can also pay attention to buyers on platforms such as Gold Chain. For example, Ningbo Online, a subsidiary of Ningbo Daily, has links sold by Gold Chain, Platinum Chain, Guanxi Network, and Wealth Chain. These sites that spend a lot of money to sell links are all sites that are favored by buyers or have good profits. You can ponder it and learn from it.
3. Check the website navigation site frequently. Generally speaking, all sites that can be included in the website navigation site are good sites. This is also the original intention and value of the navigation station. Of course, good sites are worth learning from. It is more important to study these websites from a reverse perspective. Think more about existing good websites. What are their shortcomings? Are you sure you can solve these shortcomings? Shortcomings are business opportunities. Imperfection is the stepping stone to our success.
For extra large sites, comparability will be poor. Therefore, give priority to the two column pages of Cool Site and New Site in the navigation station. Some fresh and hot sites are just showing their strength. Maybe there is someone you can catch up with and surpass.
4. Make good use of search engines. After initially deciding on a website theme, use a search engine to search for relevant keywords. What is the degree of competition in the industry? Are there some good long-tail words that have not been seized by strong websites? Comprehensively compare various factors, decide on the most confident website theme, and then implement it firmly, don’t waver!
The above website theme selection method is mainly for individual small and medium-sized websites, following the situation, and making profits as soon as possible with a smaller cost of time and money. If it is a website with a three- to five-year or even ten-year plan, you can ignore the small situation in front of you. Those who plan for the overall situation do not plan for one area. It often requires perseverance, long-term dormancy, and years of dedication.