I believe that all webmasters hope that their websites will be popular and distinctive. So how can you make your website unique and stand out among the numerous websites on the Internet? Today Ruiyang will talk to you. Let's build our own unique website together.
1. Features of the column
To create a unique column, it must first be related to the theme style of the website. For example, if it is a learning website, it cannot be an entertainment column. Although it is to attract attention and increase traffic, it cannot be irrelevant. The characteristics mentioned are based on one's own theme and one's own style, which is different from others. This is the feature we need. It is best to make individual columns with the characteristics of "no one has what I have", so as to capture the visitors, and at the same time, you must have a deep understanding of the age, psychology and other factors of your own crowd. Based on these premise, we will create the column. For example, Sina’s “Reading Channel” is a very unique column. Phoenix's "Financial Channel" is of course a large website, but when we build a small website, we should also have its own "gold medal column".
2. Characteristics of content
Now when we turn on the computer and enter major websites, it is not difficult to find that a lot of news and information are the same. Except for the name of the website, the content after entering is basically the same. It is difficult for such a website to turn visitors into repeat visitors. All website content must not be plagiarized or reproduced. It's best to be creative and critical. Only in this way can you develop your own style. Sohu’s “entertainment news” used to be very good. But now it is exactly the same as Sina. And the news on the homepage is also surprisingly similar. And "ifeng.com" does this in a very grand, topical, and commentary-based way. Rather than just reporting. Website content must not be statements or flat content. Like a newspaper.
3. Characteristics of interaction
The greatest charm of the Internet is its powerful interactivity, which allows thousands of people to participate at any time. Therefore, whether it is a portal website or a small website, it should have interactivity suitable for itself. This interactivity should make participants truly feel present and get them moving. Play it up. Slowly, this happy feeling will make them feel friendly and like this kind of website. It belongs to oneself. Therefore, we can collect opinions, pictures, VCRs, etc. from some netizens on the website. Get more people involved. In this way, the popularity of the website will increase, the traffic of the website will increase, and the popularity of the website will naturally increase.
4. Characteristics of services
In fact, the economic market has developed to this day, and we have now transformed from the era of selling goods to selling services. The items are all the same and the prices are the same. Their selling point is the service. The same goes for websites. Must have good service. For example, there should be some humanized search query functions. Answer service function of online QQ. There are also some free software download functions. In short, you must pay attention to details, be practical, and take the needs of the visitors as the principle. Solve the problems that users need to solve most and provide the resources that users want most. Such services will add a lot of color to the website.
In short, Ruiyang feels that if we make a website for the public to see, then their needs should be what the website should have. We should not start with our needs, but focus on their needs and at the same time create our own characteristics. , what is a characteristic, that is what others do not have, others have it but they are not as good as oneself. I hope all my friends can create their own unique websites. Please indicate the source when reprinting, Ruiyang, Ruiyang Network, www.ruiyang1980.com QQ:1515040789 1599681262
Author Ruiyang’s personal space