I would like to remind everyone to be more careful when exchanging friendly links. It is really unkind for various webmasters to betray their personality for a little profit. There are endless tricks when exchanging friendly links. I once encountered a very interesting thing. A webmaster came to change the friendly link. I finished it for him. After a few minutes, he said that there was a problem with their backend and he would do it for me another day. Then after a few days, I didn't see this guy online. I also asked him a few times, but there was no response. I guess he was using this low-tech method to exchange for links. There are many common little tricks for changing friendly links. Wuhan SEO Liu Jun summarizes them one by one with examples to prevent some novice webmasters from being deceived.
1. Exchange friendly links and secretly delete them after a few days.
There are quite a few situations like this. Just like you and your loved ones, they secretly delete them after a while without saying a word. So in order to prevent this from happening, make a note for each friendly link. When the other party deletes it, go directly to your door and negotiate with the other party. Look at the reason why the other party unilaterally deleted the friendly link. Maybe the other party deleted it accidentally, or other internal personnel deleted it randomly. You should try your best to get the friendly link back that can make up for it. The key point is to check the status of friendly links every day so as to adapt to changes.
2. Pages with friendly links cannot be included at all.
Some websites have a special friendly link page for exchanging friendly links. It is recommended to check whether the page is included before changing. Some websites deliberately use robots.txt to prevent friendly link pages from being included. Please pay attention to this.
3. Estimated to reduce the weight of friendly link pages
There are only one or two pages in the entire website that link to the friendly link page, or simply add nofollow, which results in a very low weight of the friendly link page. It is better not to change this kind of friendly link.
4. Friendly links do not transfer weight
Continuing with the above, you may say, then I will only change the friendly links on the homepage, so that the other website will not deliberately exclude the friendly link page, or reduce the weight of the homepage. In fact, there are many little tricks on the homepage’s friendly links. For example, people directly add nofollow to friendly links. Some use script steering, which does not transfer weights. There are also friendly links made with js or Flash. You can view and click on them, but search engines will not crawl links in js or flash.
5. A particularly cheap method
They tell you that the link is ready, and then send you the home page http://www.domain.com/index.php . When you see that there is no problem, it is indeed done. In fact, this so-called homepage is only used for friendly links. The real homepage is http://www.domain.com .
6. Make a spam website and exchange links with you
Under the guise of cross-linking, a high-PR website spam station points to your website in a single item, and then requires your website to point to another of their websites in a single item. If you carefully study their so-called high PR website, you will find that this high PR website has nothing but high PR, it is all outbound links, and it is a website prepared entirely for link exchange.
Original address: http://www.seo83.com/index.php/archives/727.html Finally, maybe Wuhan SEO Liu Jun’s summary is not comprehensive enough. I hope everyone can discuss and study together. I like this article!
Thanks to Wuhan SEO Liu Jun for his contribution