Generally, a new website that has just been launched has basically no weight. During this period, our webmaster must ensure the "stability" of the website and not allow any problems to occur on the website. For example, if the inspector modifies the website many times in a short period of time, Baidu will definitely punish your website, usually in the form of downgrading the website, or not updating or including it. If it's serious, it may be pulled into Baidu's sandbox!
Solution: If the reason for the website being punished by Baidu is that the website has been modified many times in the recent period, then the only solution is to continue to update the website normally, or to ensure its stability. Do not modify the website again, as long as you ensure that the website is "stable" ”, then after one or two weeks of Baidu’s weekly updates, your website will resume normal updates!
Reason 2) The space used by the website is extremely unstable. Either the access is slow or it cannot be opened!
The quality of the space host affects whether the website can develop better and whether it can retain visitors. Therefore, whether it is for users or major search engines, we webmasters must ensure the quality of the space host, let alone let the website It often appears that it cannot be opened, or the access seems to be extremely slow!
Solution: If your website is punished by Baidu because of space, then I suggest that webmasters should change to a high-quality space as soon as possible, and the earlier the change is, the better it will be for search engines and visitors!
Reason 3) The webmaster is over-optimizing, either stacking too many keywords, or adding too many external links in a short period of time!
Some webmasters who don’t know much about website SEO optimization like to pile up website keywords very much. They think that the more keywords are piled on the website, the more times the website will appear in search engines. In fact, this idea This is not very correct, because each search engine has a limit on the number of keywords on a website. If you exceed this limit, the search engine will think you are cheating. No matter how good your website is, the content No matter how original you write, you will inevitably be punished!
Solution: If the website is punished by Baidu because of too many keywords, the first thing the webmaster should do is to reduce the keywords of the website and try to comply with the number limited by major search engines; if the reason for the website being punished is an increase in the number of keywords in the short term If there are too many external links, then the webmaster should control the "number of external links". It is best to plan how many external links should be sent every day!
Reason 4) The content is all collected or reprinted. The originality and quality are not high, so it is positioned as a garbage dump by Baidu!
Since Baidu recently adjusted its algorithm and rules, Sihu has been cracking down on spam sites more and more. In the past, no matter how repetitive the content was, as long as you reposted or collected it into the website, Baidu would still It will be included as usual, and as long as your website weight can keep up, the content will still have a chance to get a better ranking. But now, let alone reprinting and collecting it directly, even if you fake the content that is too repetitive. Originality is useless, because Baidu Spider can identify whether this content is original and how many times it appears in its database. When the quality of your website content is extremely low, it will be positioned in a garbage dump by Baidu. Therefore The penalties received are generally higher than those at regular sites!
Solution: If the reason why the website is punished by Baidu is the quality of the content, then the only solution for the webmaster is to improve the quality of the content of the website. The methods to improve the quality of the content of the website are: first, write original content by yourself; second, The method is to slightly modify the reprinted or collected content to achieve a pseudo-original effect!
Source of this article: http://www.wowawowa.cn/The first list of weight loss products, please indicate when reprinting, thank you!
Thanks to wendj for his contribution