For many webmasters, they want to put the keywords of their website on the first page of the search engine. I have been engaged in SEO for two years and have done a lot of keywords. I am still relatively confident in my SEO. In fact, SEO seems simple. In fact, when you actually do it, you will find that there are far more problems than you think. Here I would like to express some of my own experiences and insights, hoping to help everyone.
1. Download the plug-in
Download the PR and Alexa plug-ins for your browser, which are only a few KB, and allow you to see the weight of each website when you open it.
2. Original website content
Whether it is search engines or netizens, what they like most is originality. Search engines will give a website weight based on its original content, and netizens will decide whether a website is good or bad based on its original content.
3. The website uses static pages
Generally speaking, search engines prefer static web pages to dynamic web pages, because static web pages are more conducive to search engines crawling and obtaining content. The more content you obtain, the higher your authority will be and your ranking will rise accordingly. At present, some of the larger portal websites on the Internet all use static web pages.
4. Domain Name Selection
Website domain name is of great significance to website promotion and can affect the effectiveness of online marketing. It is best to include the name of the website in the domain name, which will also increase the weight of the website to a certain extent and also play a role in website promotion, killing two birds with one stone.
5. Release of website external links
External links play an important role in the keyword ranking and weight of a website. Many webmasters make common sense mistakes when publishing external links. They think that the more external links the better, and use bulk sending software to publish a large number of external links. This way It is harmful to the website, because the quality of external links is more important than the number.
6. Web page keyword density
Keyword density refers to the percentage of keywords appearing in all text on a web page. It should not be too high, as search engines will consider it cheating and will be punished. It should not be too small, as it will have no effect. It is generally controlled between 2% and 8%. time is the best.
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