In addition to promoting your own website, letting articles promote your own products and building a brand, soft articles can also bring high-quality external links to the website. It can be said that a good soft article plays an important role in the promotion of the website. Now There are also many cases of relying on soft articles for marketing. Recently, a friend used soft articles to promote his jeans, and it has achieved very good results. In addition, many SEOers rely on soft articles to increase the weight of the website. Two websites that webmasters are familiar with: Both a5 and chinaz are good places for webmasters to submit articles. Once included, they will be reprinted hundreds of times, and the external links they will bring are immeasurable.
Soft articles have many functions, so how can a soft article exert its maximum effect? After all, it is not easy to write an original article. We should make good use of it to maximize its effect. From our own analysis, we can make our own The article should do three things well:
First, write soft articles based on the theme of the website to resonate with readers.
Only by writing soft articles in combination with the website can the articles written be more persuasive. It is best to write articles about things that you have deeply experienced. Through your own practice, you can not only share knowledge but also improve your writing skills and SEO skills. Well-written articles can also attract users to the website. Through your own promotion, others may feel different about something that was originally very ordinary through your own packaging. Through your own soft articles, you can promote your products well. Maybe it’s because an article brought me good business opportunities.
Write articles based on the theme of the website. Of course, the relevance must be high. When readers see that the quality of the article is good, they will definitely have the urge to communicate or check out their own website. Nowadays, many webmasters add their own contacts at the end of the article. This is a good way to accumulate contacts.
Second, the website should bring links to let external links fly.
I think there are two ways of soft writing. One is invisible soft writing, which is very lethal and is generally suitable for publishing on large portals because they have strict requirements and will definitely be deleted with links; and the other is website publishing. The main purpose of submitting familiar soft articles is to create external links. Soft articles have several characteristics for external links. First, they can be reproduced by many websites. Second, external links are relatively stable. Both of these are external link construction. The key point is that you should take good care of your own soft articles. It is best to make anchor text links or URL links. The main link effect is good. Once it is reprinted, the effect it will bring to the website is self-evident.
Generally, websites that submit soft articles reject anchor text links, because too many links will reduce the weight of the website, and one day it may be judged by Baidu as a link factory. However, some high-weight websites can still add anchor text links due to loose management. , such as donews, original articles are generally collected in seconds, and some are also included in news sources, so the weight is quite high.
Third, reprinting by friends is conducive to the spread of the article.
Reprinting an article can increase the weight of the original article and bring more external links. Nowadays, many original articles generally do not leave original links once they are copied and pasted by others. This is undoubtedly a problem for webmasters. This kind of blow is that an original article that we worked so hard to create is treated ruthlessly by others. Faced with this situation, we might as well ask our friends to reprint it for us, which will bring a lot of external links; other high-profile Once a quality article is disseminated, its power will be infinite. This is a method of viral marketing that involves many people. This is the real charm of soft articles.
The above three points are an opinion of Shanghai Website Coordinating Network on soft articles. In addition to the above methods, the author personally believes that writing soft articles can also improve one's thinking. The more you use your brain, the more flexible you will be. When you have nothing to do, you may as well use the airbrush to let Your own soft articles can also appear in front of the public.
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Editor in charge: Chen Long Author's personal space at www.580plan.com