As we all know, external links and content of a website are two necessary means for a website to increase its weight. On the basis of perfect content construction, many people turn their attention to the construction of external links to the website. Many friends often do this in order to build external links. Working from dawn to dusk, the number of external links to the website has increased a lot, but whether these external links are effective external links and whether they can fundamentally solve the problem of website weight and improve website rankings, many friends are often limited to a tangled state. Today, the author is with you Let’s discuss that the number of external links is not the fundamental reason for determining website ranking. Let’s analyze the methods and key points of effective high-quality links with everyone.
First, website user experience. This point is one of the most basic points and the most basic level. Many friends are very familiar with this rule, but whether it can be applied to time is still a question worthy of discussion. User experience is often reflected in the following aspects: In terms of aspects, first of all, the website has a clear directory structure and hierarchy. For example, a clear navigation bar is divided into column modules from top to bottom, and a tree-shaped or F-shaped website structure is used to facilitate spider crawling and user experience. Secondly, the proportion of website pictures and text should be matched. In particular, corporate websites should have a moderate proportion of product pictures and list news. Don't have too many product pictures, and don't just use a list of news, which looks boring and boring. The two should be well combined with pictures and texts.
Second, the quality analysis of the website’s external links. The view that the quality of external links to a website is more important than quantity has long been deeply rooted in the hearts of the people. Many blog messages and forum signatures can play a role in attracting spiders. However, low-quality links like these not only fail to improve the weight of the website, but also tend to be damaged by large-scale operations over a long period of time. The most direct manifestations of reducing search engines' trust in a website are the rollback of website snapshots, reduced weight, decreased rankings, etc. High-quality website links have a huge role in promoting website rankings. A common construction method is to submit soft articles. The author recommends going to Admin5 to submit articles and write down your own experience and insights. Not only can it increase the number of external links to the website, but the quality is also leveraged. Secondly, a high-weight information platform. Baixing.com, Ganji.com, 58.com, etc. are also good platforms. Finally, you can appropriately publish soft articles in forums, Q&A, third-party blogs, etc. They are all good platforms for us to choose to build external links. We recommend that you try this method more often.
Third, the relevance of external links. Whether the website content of the link to you is related to the content of your website, or whether the website content is not relevant, but the content of the linked web page is relevant. To give a very simple example, a website that sells computer intranet security links to a website with a high weight, but the content of the link is to some unrelated links about medicine, books, and steel pipes. Such links are undoubtedly harmful to the improvement of website weight and website ranking. The author suggests that you try to publish externally with platforms related to your industry. You can also find forum sections related to your own website to increase external links. Or you can create your own independent blog, use the main site keywords as the theme, expand and extend it, and make connections to improve the weight of our main site. These are all effective ways to improve relevance. When exchanging friendly links for websites, try to be related to your own website or exchange with peers. It is a very good way to improve the weight of each other's websites. Mutual benefit and win-win things are very worth doing for everyone.
To sum up, the author analyzed my own experience in website external links and the reasons why some websites have external links but no weight and poor rankings. The above are what the author paid attention to during the optimization process. Regarding some detailed issues, website optimization is sometimes very simple. Changing thinking, changing methods, and changing strategies will often have immeasurable significance for improving the weight and ranking of the website. I would like to write this article in the hope that it can inspire others, and I wish you all the best for your website. The ranking is getting higher and higher. Well, I will share it with you today. For more SEO strategies, please join the seo practical exchange QQ group: 54641201 for discussion. This article was originally published by Intranet Security http://www.xki.com.cn. Admin5 welcomes everyone to reprint. Please The source of the website will be retained, thank you for your cooperation.
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