Hello everyone, my name is Xu Ziyu. I have introduced to you a lot of ideas and suggestions about the SEO of corporate websites, because since I came into contact with SEO, I have optimized corporate websites, and I also like the SEO of corporate websites very much. One is to deal with the website and observe some data of the website every day. , you will be very happy if you make progress, and the other is to deal with companies, and you can learn a lot of new business models and experiences from them. For an SEO worker, when we are doing SEO for corporate websites, we must be good at finding our own shortcomings and advantages, because this is the key winning point for us to achieve good rankings among many competitors. Only by knowing ourselves and the enemy can we win every battle.
Last year I took over the SEO of a corporate website. At that time, the technology was not mature enough, but the boss was pretty good. He put forward his own requirements: as long as you do it, you must see the effect. It can take a longer time, but two months is best. Completed within. After analyzing the keyword competition on the website, the competition was still a bit high, so when I took the order, I was still quite nervous and hesitant, but in order to make some money, I took the job despite the pressure. To do something, as long as you make up your mind to do it, you must do everything possible to do it well. This is my principle of doing things, and it has also helped me achieve some small successes. I analyzed that my shortcoming is that I do not have enough information about the industry. Too familiar, first time contact, it takes a while to master content optimization. Secondly, there are not many external link resources, but I also have two advantages. One is my own execution ability, and I am very interested in doing something I love. I am quite satisfied with my level of persistence in website optimization, so when doing website optimization, I never worry about my own execution. The other is my soft article external linking ability, which is a very powerful optimization and promotion method. With the help of portal platforms such as A5 and chinaz, You can get very high quality external links. So I boldly implemented what I wanted. During the implementation process, I also continued to learn SEO knowledge and gave full play to my execution ability. I paid special attention to content optimization and insisted on updating 3-5 articles every day, including soft article external links. The promotion is also one article per day, plus auxiliary forum external links and blog external links. Fortunately, this site has been on the homepage in one and a half months, and it has been stable for about half a year. When communicating with the boss , the boss also said that he made some money through this website, and he is planning to ask me to build another website this year. Learning to find my own shortcomings and strengths allowed me to use my strengths and avoid weaknesses, and do the right things at the right time. This is the most fortunate thing about doing SEO.
In fact, many webmaster friends have experienced the previous case, but it is estimated that not many have actually analyzed their own strengths and weaknesses in this way. When doing SEO, you must have a clear understanding of yourself. If you want to have better control over SEO, we must start from ourselves to achieve control. Especially for corporate websites, we pay more attention to efficiency and conversion rate, analyze our own advantages and Your shortcomings can often help you improve.
I remember in the previous article, I analyzed for you the SEO promotion of enterprises. In the short term, it is best to outsource, and in the long term, it is best to build your own team. In fact, this is also a consideration of the shortcomings of your own company. In the short term, our company is It is impossible to master this economical promotion method of SEO well. This requires us to continuously contact and run in with outsourcing companies in the early stage, learn and make progress, and then we need to build our own team for long-term SEO promotion, because we only have our own team. Only in this way can we better execute our targeted marketing of our products. This is our temporary shortcoming, but it is our long-term advantage.
As the executor of corporate website SEO, in fact, every webmaster is very careful about taking care of his own website. The problems encountered by the website at each stage will be very clear. In the early stage, our website needs to do basic optimization. It is inevitable that there will be a gap with other competitors. This is our shortcoming. We must constantly eliminate our shortcomings and then seek advantages in other directions, such as creating exquisite content, winning with content, or external Find better external link resources on the chain and win with resources. When the main keyword ranking is basically stable, we will encounter another problem. The traffic will reach a bottleneck and cannot be improved. At this time, we must pay attention to exploring our own long-tail keyword mining capabilities and use the content page to mine more Long-tail keywords, good long-tail rankings, and more traffic will turn our shortcomings into advantages.
Regarding the SEO of corporate websites, we must be good at finding shortcomings and advantages, and then use our strengths to avoid weaknesses and make up for the shortcomings, so that companies can obtain more benefits through SEO. That’s all for today. Friends who want to communicate with me can add my QQ: 843745641
This article was published by Xu Ziyu, editor of Beijing Ariston Water Heater Repair ( http://www.alsdwx.com ). Everyone is welcome to reprint. Please keep this link when reprinting. Thank you for your cooperation!
Editor in charge: Chen Long Author Xu Ziyu’s personal space