Website weight is a key factor in evaluating a website. As a webmaster, there is no one who does not want the weight of the website he is responsible for to increase quickly. Of course, website optimization cannot be done in a hurry. Only by slowly optimizing the entire website in a formal manner can the weight be increased step by step. Currently, methods for improving website weight can be seen in major SEO forums, but I decided to share my experience with you. My humble opinion is for reference only:
1. Website optimization: This is a key step to increase the weight of the website. It should not only be recognized by search engines, but also satisfy the user experience. Commonly used methods include: keyword optimization, title optimization, and description optimization. Search engines prefer new websites. As long as the optimization is done properly, the weight will naturally be improved.
2. Update website content: Search engines like new things, and users also like new things. Timely updates to website content will attract search engines and users to continue to visit the website, and the weight of the website will increase over time. Generally, the website is updated by uploading articles, news, etc. Many webmasters collect a large number of or pseudo-original articles just to change the content of their website. This approach will only allow users and search engines to see more similar content, and it is not necessarily effective. It is recommended to publish more readable articles, preferably original articles, combined with some current news, social topics, etc. to elaborate. Be novel and readable.
You must have perseverance when updating your website. Many times, the results of your efforts are lost due to changes in search engines. If you want to be a qualified and experienced webmaster, you cannot lose perseverance because of the constant changes in search engines. Confidence in building a website. At this time, it is more important to maintain and update the website in a down-to-earth manner.
3. Friendly links cannot be ignored: A large part of the increase in website weight depends on friendly links, and the website's downgrade may also be due to problems with the friendly links. Therefore, website optimizers must insist on checking their friendly links every day. Also, friendly links are not something you can choose arbitrarily. Links with high weight will greatly help increase the weight of your website. Too many or bad links may cause the website to be demoted.
4. Soft article writing: Soft article writing is also an important method to improve the weight of the website. There are many articles similar to the articles on your website. Although your article is original, it is not as novel as writing a few soft articles. When users are immersed in the content of soft articles, they gradually accept your website. This is also an important method to increase the return visit rate and provide weight.
5. Follow the rules of natural ranking: In order to promote the website immediately, many people use many unorthodox methods to launch the website. Although the effect is very good for a while and the ranking is also very good, the recognition mechanism of search engines is becoming more and more sophisticated. This opportunistic method can only be used for a while. If it is knocked back to its original shape, it will be difficult to improve. Therefore, normal optimization and normal competition are the key to the long-term operation of the website.
There are many ways to improve website weight, and more methods will be summarized in future website optimization and maintenance work. No matter what method is used, everyone needs to realize that down-to-earth optimization is the purpose of long-term development.
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