Recently, in order to better learn SEO knowledge, I opened a small website www.zgzhyh.com to conduct research. I have to go to A5 every day to check the keyword rankings, whether the snapshots have been updated, and whether the inclusion has increased. I was at a loss and continued to search for my website’s keywords in Baidu. The rankings (Jia Ti, Zhuang Yao Shen, Camellia Oil, Qiao Ku Bao, Zhong He Yuan Hua) remained unchanged, with Jia Ti ranking 6th and Zhuang Yao Shen ranking 2. , Qiaojubao ranked first, Zhonghe Yuanhua ranked first, camellia oil did not rank for keywords, but it cannot be said that this is not a happy thing, there are several keywords that can be ranked in the top 5, although this is not a big deal Popular keywords, but due to my recent changes from east to west, many keywords have disappeared, rankings have dropped, snapshots have been rolled back, and some pages have been K-ed. Although after careful research during this period, some keywords have been I started doing it, but it is still not as high as the original ranking, so after this experience and lesson, I will briefly talk about the reasons why keyword rankings disappeared.
1. The ranking disappeared: The keyword ranking of my website had been in the top 5 before April. Since the website had not been online for a long time at that time, and the domain name registration time was also short, only more than 2 months, I was very satisfied with achieving such a ranking. . As time went by, because the website was a corporate website, the boss felt that he was not as good as others and developed aesthetic fatigue, so he made some fonts bolder and redder in the homepage content, modified the structure, and modified the title. He did not expect that the next day The ranking disappeared without a trace. After this problem occurred, I immediately updated the content the next day, but it still didn't work. As of yesterday, the ranking has not returned to its previous state. I was very depressed at the time, and then I came up with a trick to optimize the website, adjust the Description and Keywords, and see what the result was.
2. Ranking return: During this month, I will report what I normally do and analyze the reasons for the ranking return.
After the first website is online, it is best not to change it here and there. If you want to change certain places, you can only make small changes, or you may change it a little bit at a time, not too much or too frequently.
Second, insist on updating: Since the website has deleted keywords, I will insist on updating about 10 articles every day. After all, it is a new site, so I dare not update too much. Basically, the articles are pseudo-original. At that time, I didn’t care whether search spiders would come to visit me. Anyway, the first thing I did every day was to edit the collected articles myself, and then review and post them to my website.
Third, keep posting soft articles: Since I have been registered on A5 Webmaster Network for a while, and I have also posted some experience on building this website, I have also posted some soft articles this month, adding a sentence to each article ( Jia Ti, Zhuang Yaoshen, Camellia Oil, Qiao Ke Bao, Zhong He Yuan Hua), I didn’t expect that after a period of time, many websites would be reprinted in Baidu searches, which would invisibly increase the number of external links to the website.
Conclusion: It is not a problem that the website is K or the ranking is dropped. The key is to find out the reason and then try to remedy it.