Soft articles are an important way to promote the Internet and obtain external links. Basically all webmasters have written soft articles. For a website, if it can write a few high-quality original soft articles, it will be reprinted countless times, thereby bringing objective external links to the website, and finally achieving the purpose of improving PR and bringing traffic. For new websites that have just been launched, if you can write a few soft articles and send them to websites with relatively high weight, it will also allow spiders to discover your website as early as possible, thereby speeding up the inclusion. Let’s take a look at Zhengzhou SEO experience.
The importance of soft articles has been widely recognized, but everyone writes soft articles in different ways, and thus achieves different effects. Here are some tips to pay attention to when writing soft articles. If the webmaster can carefully study the writing of soft articles, he will definitely be able to achieve twice the result with half the effort.
1. Soft article theme. Before writing a soft article, you must clearly understand the theme of the soft article, which is the entry point. A good topic can arouse everyone's interest and automatically reprint it, so that the purpose of the soft article can be achieved. 2. If you don’t choose a good topic, no one will read the soft article you write, let alone reprint it, and it will soon be submerged in the ocean of information. The trick in choosing a topic here is to choose a topic that others are interested in, that is, hot news. Soft articles written in combination with hot topics can easily attract the attention of others because they capture the hot spots that everyone pays attention to, thereby achieving the purpose of writing.
Two, title. The power of titles is indescribable. With a good theme, you must also have a title that can attract others’ attention. Since soft articles will be published to some high-weight websites, and the amount of soft articles published by these websites every day is very large, if you do not have a very exciting title, then few people will read it. The titles of many soft articles are well written and very tempting, but the content is very poor. Others will be disappointed after clicking in and reading. These articles are just headlines. This is the power of a good title. Therefore, when writing soft articles, you must come up with a title that can attract the attention of most people, such as the top ten profitable industries in 2009. Since everyone is concerned about money and wants to make money, they will definitely read the content when they see this title. Then this title is successful. A good title is half the battle, so when writing soft articles, you must choose a wonderful title to achieve the momentum of not being surprising.
Three, writing style. Writing style is also a very important aspect that determines the quality of soft copy. The reason why headline-grabbers are looked down upon by everyone is because of their poor writing skills. People who write well can turn decay into magic. Put a new spin on an old topic. Writing style is the most difficult aspect to improve in soft writing. Many people can grasp the hot spots and come up with an attractive title, but their writing skills are not good and they cannot organize the content and set up the structure. As a result, others read the article like drinking boiled water, which is not interesting at all. A good soft article usually has good content, so when writing, you must first prepare the materials, then analyze and make choices, and then organize them into articles. Aspects that determine content quality usually include practicality and novelty. Practical content can help people learn relevant knowledge and skills, thereby laying the foundation for their next visit. If the article does not provide any useful knowledge or skills, then it needs to be novel and original to make readers shine.
Fourth, soft article release. Article publishing is also a link that determines the ultimate success of the soft article. Choosing the right publishing platform can often bring huge results, but if you choose the wrong one, no one will read your article no matter how good it is. If your topic is new agricultural technology, then you have to publish it on agriculture-related websites. If you publish it on the webmaster website, it will definitely have no effect. Selecting several websites with high traffic and high weight to publish at the same time can also bring the greatest effect.
5. Evaluation of soft articles. Whether the effect of soft articles has been achieved, we must evaluate and improve it. It is usually possible to analyze whether the article has been included by search engines, whether it has been reprinted by many people and brought external links, and whether it has brought relevant high-quality traffic. If the expected results are not achieved, then it is necessary to analyze which link was not done well and how to improve it next time.