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For website optimization, writing website articles seems to be no longer a fuss. A qualified webmaster should be able to write original articles, skillfully exchange friendly links with other webmasters, and be able to improve his optimized website to a higher level at the appropriate time (at least I think so).
I have had this question since I first became a webmaster: Will the spiders of various search engines determine the content of articles on a website. At that time, I asked many webmaster friends, and their answers basically believed that spiders are programs written by one person after all. They do not have the wisdom of humans and do not have too many requirements for the content of articles. But here we have questions again. Is this situation in conflict with the original content of websites that we usually pay attention to now?
Many webmaster friends believe that a quality original article is a good article. So how should we judge the original content of an article? This is also a question that I have been studying for a long time.
First of all, how does a spider judge the similarity of an article? I personally think that the spider itself is a program. The spider program actually simulates a human brain. The articles in each website are just like the books we usually see. , every time we read a book or article, we will leave a certain impression on that book or article. During the simulation process, the spider program sees that the content of each website is not the text contained in it, but the code in the web page. The spider will make judgments based on the similarity of the code during the crawling process, thus Learn how similar an article is.
Secondly, why does the website have to pass manual review if its relevance or if the website keywords are less than a certain proportion? My personal understanding is that the keywords in the website, the content in the article, and the relevance of the article title to the website are like a book Same. When I saw the title on the cover of this book, it attracted me, and after browsing the book, I felt that the content of the book and the title on the cover were more consistent. At this time, I just spent money to buy this book and take it home. Savor it carefully. In this way, just like a spider crawling to your website, it will quickly appear in the search engine, because at this time the search engine has "collected" your "book". On the contrary, I saw that the title of this book did not match the content, and the quality of the book was also questionable. Naturally, I did not want to buy this book. I waited until someone who was interested in this book showed up to buy this book. Buy it out. Moreover, if the book is a pirated book or a junk book, it will usually end up in a garbage dump or a scrap collection station.
Through the above experiment, I concluded that a website can have good quality, which is related to the following aspects:
1. The server of the website must be stable. This is a must. Needless to say, everyone knows this.
2. The structure of the website should be good. Even if it is not good enough, it is best to ensure that the structure of the website is stable.
3. If the pictures on the website can be replaced by questions, replace them with text. If they cannot be replaced, replace them with small pictures. If you cannot replace them, you can only say, "work harder to optimize them." For backgrounds, navigation bars or title bars that require large images and the same image, it is best to use small images and call them in a loop using styles.
4. The article should be original and of high quality, preferably the webmaster’s own idea.
5. The keyword nesting in the article should be just right.
6. It is necessary to adjust the correlation between the article title and the article content in the website, and the article and the website as a whole.
The above is my humble opinion. I hope all webmaster friends can come and correct me. Contact QQ: 1161750634