Just after the 2010 Spring Festival Gala, a lot of comments about the party appeared on the Internet. Regarding the Spring Festival Gala, there are criticisms every year, and everyone has their own evaluation, either praise or criticism. Some people saw "flaws" in the Spring Festival Gala, such as a performer's hat falling on the stage; some saw advertisements, such as many sketches with many commercial brands embedded; others saw the excitement of the program itself; and a few others I saw an opportunity for the Spring Festival Gala. “Smart online merchants are tapping into the Spring Festival Gala economy and many fashion items are popular on the Internet.” Smart online merchants are not looking at the Spring Festival Gala, but business opportunities. Compared with the enthusiastic reviews after the Spring Festival Gala, it is better to find opportunities and enrich your pockets. This requires a unique perspective.
As a webmaster, I wonder if you will pay attention to opportunities in your industry. Someone has said that it is difficult to succeed by repeating other people's patterns. Only by re-looking for opportunities and breakthroughs can we surpass our opponents. Regarding the Spring Festival Gala, some people saw the splendor, some saw the rubbish, and only a few saw the opportunities. Opportunities are only for those who are thoughtful. If you are thoughtful, you can also take the express train of the Spring Festival Gala and make a pot of gold.
Before 2008, there were many opportunities on the Chinese Internet, and many people joined the ranks of website builders. With the improvement of the market and the takeover of relevant departments, China's Internet has become difficult. Starting from the end of 2009, the Internet crackdown began to spread, and many people suffered losses and even lost their jobs. The status of grassroots webmasters has become awkward and they have become a vulnerable group, but there is no corresponding protection. With the relevant policies, personal websites have closed down one after another. Many policies change day by day, catching individual webmasters off guard. The Internet does not yet have complete rules and regulations, and there are no rules to follow, making it increasingly difficult for individual webmasters. There is no better way out than waiting and watching the current network situation.
But the situation is the situation, some websites are difficult, and some websites can continue to survive in the severe situation. Because I have a different perspective, I see opportunities that others don’t see. For example, for common office software such as word and excel, some people only see these two softwares themselves, while others think of building websites and forums for communication on the use of these softwares. While there are certain limitations, there are undoubtedly many opportunities. People who use these software are all potential users of the website. If you gather them and provide them with a communication platform, they will have strong user stickiness and easily form a user circle. For example, there is a club.excelhome.net/ forum, which is a forum for Excel users to communicate. Although it has certain limitations, the number of users and posts is not low. The forum has more than 1 million registered members and thousands of posts per day. Without verifying whether the registered member information of this forum is true, the model and content of the website are indeed worthy of reference. With a certain fixed user group and perfect website content, website profitability will naturally be smooth sailing.
Although the current Internet situation is not ideal, there are still people who are doing well. In addition to personal luck, it is more about the model and content of the website. A survey of websites with domain names registered by A5 Webmaster Network admin5.com found that most websites have similar models and similar content. Naturally, it is difficult for these similar websites to succeed. If you imitate others, it will be difficult to surpass others. These similar websites will inevitably have a similar fate, which is to disappear under the severe network situation.
Therefore, I still recommend that individual webmasters, if you still want to open up your own world on the Internet, you should carefully observe life and look for opportunities. You may change your thinking from one perspective. Don't follow what others say, and don't blindly follow the trend. For the same thing, people who are willing to see it are business opportunities, and you can try it too. (Text/Mengjiang)
Editor in charge: Meng Jiang
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