I saw many friends on the Internet who are building websites. Nowadays, there are many personal webmasters. Some are out of interest, and some are to make money by operating websites, but they all have the same purpose, to make their own websites better and bigger! I I have been building websites, and have basically tried all but the portal type, because the amount of information required by the portal website is too large, and it is really difficult for an individual to maintain it. I have also been checking other personal websites online, trying to find experience and direction. Now I have finally determined the direction and long-term plan for my website! I hope it can give some inspiration to newbies!
1. The theme of the website should be professional. Choose what you want to do and make it more detailed. Although it is a little narrow, it will make people feel very professional. I think this is very important and can leave a deep impression on people. Impression, and high recognition, I saw a lot of personal websites, they feel similar to portals, there are many categories, a lot of content involved, everything is included. After entering this kind of website, I don’t know what its website is about. Well, it’s hard to remember what it is for, so there will be almost no repeat customers, and this approach is very tiring. You need to collect all kinds of content, because you can’t be original in every field. , single point, do a good job in the professional theme of your choice, make it rich, and make it unique and valuable!
2. Originality. I saw someone say on the Internet that originality is the biggest breakthrough in the development of personal websites. It is true. On the Internet today, there are so many websites, especially there are so many big websites. How can personal websites survive? What can be developed? I think only original and valuable original content can develop a personal website. Because we have limited power, it is impossible to provide a large amount of information or provide more services, so my personal website always insists on originality. Mainly, but also original content that is valuable and useful to others!
3. Brand value awareness. We must always pay attention to cultivating the brand. I don’t need to explain the brand effect. Everyone knows it. What I want to talk about is how to cultivate our brand awareness. The website must have a website name that is appropriate to the theme and easy to remember. For example, my website is called Utel, computer (the homophone behind it is easy to remember). Intel makes CPU computer products, and I make a computer technology website (very suitable for the theme of the website). It is an easy-to-remember domain name related to the website. For example, my uteer point com uteer is the abbreviation of the website name. Generally, you can remember it after using it once. If you need it in the future and it is not saved in the favorites, you can search it online. It can be easily found on the homepage of the website. There must be a distinctive website name. The name of this website is the brand of your website. When choosing a website name, you must first search online. Be sure not to choose an existing name, otherwise your website will be different from other people's websites. People get confused!
4. Regarding website promotion, this is a very important aspect for the development of personal websites. My principle is persistence and effectiveness. Persistence means that we should not fish for three days and dry the net for two days. We must keep doing it. Effectiveness means that we must We must explore and choose effective promotion methods ourselves, and do not blindly do ineffective promotions. This not only wastes time, but also damages our self-confidence. We should think more and experiment more about online promotion tutorials, and do not copy them all. I often In the QQ group, I saw friends posting URLs over and over again. In fact, the effect is very small. Topics related to the website may not necessarily attract people. Irrelevant topics will attract people far away. Apart from the IP, they have no value!
5. User experience. I don’t know how it feels when you enter a website where most of the ads are filled with ads and are very messy. Anyway, I usually don’t stay when I enter such a website. I close it immediately and leave. I feel that browsing the website is not the same as browsing the website. We look at other things the same. Everyone has a love for beauty. Everyone likes beautiful and comfortable things. The same goes for websites. They must give people a comfortable feeling. The same goes for advertising. You must first consider the beauty of the page. !Everything that affects the user experience must be removed. My website never puts pop-up windows or prompts to set the collection as the homepage!
6. How to make money on a personal website. First of all, I think there is no rush to make money on a personal website. You can put some ads, but we should look for more ways to make money. First, cultivate the loyalty and recognition of visitors, and wait for the website to develop. Once you have a fixed group, you can put some advertisements that are needed by your website’s customer groups. This will be more effective. I have seen many personal websites with many advertisements and a lot of traffic, but very little income and traffic conversion rate. It is so low that no matter how much traffic there is, it is of no practical use!
The above contents are all personal opinions. I plan to position my personal website: www.uteer.com . Welcome to the website to discuss and exchange!
Author Xiaoyi's personal space This article only represents the author's views and has nothing to do with the position of Webmaster.com.
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