How to increase the weight of the website? The first reaction of many friends may be to add a large number of external links to the website, so as to increase the weight of the website with the support of external links. This is why external links have a very important position in the middle of the ranking. , because of this everyone attaches great importance to the construction of external links to the website, because the higher the weight of the website, the higher the ranking of the website.
What everyone needs to know is that external links also have high and low weights. For example, the most common method we use is to find friendly links, but this kind of links does not have as high a weight as one-way links, and too many exchange links will reduce the website's ranking. The weight of one-way link is reduced, and the effect of one-way link is much better, but one-way link also depends on the weight of the linked website. If its weight is higher, then the link will be more helpful to your website. That’s why people often say that it’s not about having too many external links, but that it’s about being precise.
However, external links are not the only indicator of improving weight. There is also the number of included pages on the website. Of course, the collected content can also be included by search engines, but it is only temporary. When the search engine finds that your page is different from other previously included pages. At the same time, your included pages will be deleted, and such a process will make search engines less and less trust you, which will directly lead to a reduction in authority. Only your pages are considered unique and targeted. sex! I won't trust you very much. This is why everyone says that the website needs original content.
With good external links and original pages, we also need a large network to link the various pages of the website and make each link valuable and targeted. This is what we As for the internal links of the website, a good internal link structure is also very helpful in improving the weight of the website.
Another one is the framework structure of the website itself. The code should be streamlined, the website space should be stable, and the access speed should be fast. Of course, this fast access speed is also related to the size of your page, so the size of the page can be small but small. Search engines not only like this. pages, your users even more so.
In this way: high-quality external links (one-way links are best), website inclusion volume, uniqueness of the page, good website structure and layout, link layout, beautiful and unique website interface. Finally, the most important point is time. The longer this lasts, the higher the search engine’s trust in you. Therefore, the length of time a website exists is also an indicator for judging the weight. Website ranking itself is an accumulation. In the process, only people with a good mentality will get further.
First published ( http://www.niuzaiku.com ) Please leave your name for reprinting, thank you for your cooperation.
Thanks to dong2006kun for his contribution