Yesterday I wrote an article "Let laymen understand the basic knowledge of SEO in an instant (1)", and I will add a little more today. SEO is the first choice industry for many fresh graduates. For many graduates, their future is confused. They have no idea what they can do, but they feel that they can do anything. However, they often hit the wall, and SEO's The threshold is low, and there are not many technologies that need to be mastered. If you understand some basic knowledge, you will become a serious master for many laymen. But I think that to do a good job in SEO, it is best to understand HTML code, and even better to understand PHP and ASP. However, SEO is just one of the methods of Internet marketing. The ultimate goal is to bring orders and business to the company. Otherwise, would there really be so many people who like to flirt with search engines? That’s so interesting. So don't be too crazy, otherwise you will be obsessed.
Okay, let’s get to the point. Jile Automatic Door will explain to you the remaining basic knowledge of SEO.
1. What is PR?
For those who are new to SEO, they are really not very interested in weighting and cannot understand what it is. To put it simply, it can be said that the search engine is the best friend of this beauty. The higher the PR, the better the best friend. Every boy who pursues a girl should know that if the best friend of the girl you are pursuing says a few nice words for you, it will definitely be much better and more effective than your attentiveness. This is also the external link mentioned yesterday.
2. What is a friend link?
I often see that some websites have random friendly links, and I often see some things linking to Baidu and Google. They completely think that this can improve the corporate image. In fact, this friendly link is your rival in love, but cooperation can bring you a win-win situation, and the best thing is to choose someone who is excellent in the same aspect as you (such as gentleness, carefulness) . The night before that person wants to search the engine for this beautiful woman to say good things about you is that you also say good things to your love rival. Or you can find a high-authority website as a friendly link, which is her best friend, just like the external link mentioned above.
3. Keywords
Keywords mean that you are good to her in certain aspects. If you are good to her in many aspects, you can get more "gruel" from her, and you can get more traffic through high rankings for more keywords. For you who have just pursued her (new station), she will have an inspection period for you. If you have always done well in that area and can maintain it, then once the inspection period is over, she will trust you in that area. Treat her well, and the ranking for that keyword will go up.
But if the keywords of your website are suddenly changed, especially if they are significantly modified, then she will think that your kindness to her is fake, and naturally she will not trust you again. She will have to wait until the observation period has passed. That is to say, the ranking will only go up after the sandbox effect is over.
I remember that a year or two ago, when search engine algorithms still had many loopholes, some SEOs used keyword stuffing to obtain rankings, but of course that doesn't work now. So why? Think about it, if this beauty from the search engine just hears you saying that you are gentle and considerate every day, and keeps repeating it, everyone who hears it will go to see Max first, let alone this beautiful search engine lady. A boy who has no actual actions cannot win the favor of any girl. Do you understand, buddy?
4. Snapshot and collection
Snapshots are easier to understand and are search engines’ impressions of you. For those SEOers who are not sincere in pursuing her, she is too lazy to have an impression of you. She does not have you in her mind at all, so if your website is not included, there will naturally be no snapshots. The better you treat her, the faster and better her impression of you will be. It will also make her like you even more. Eventually, she will come to you every day, and your snapshots will be updated every day.
5. Internal links and dead links
Internal links and external links are both links. The point is that this link is internal, just like a yellow woman selling melons, selling herself and boasting. But while she is promoting herself, she is also emphasizing to the search engine beauty what is good about her. Once Wherever is good for you.
If she knows that you have these good things and then goes to confirm it and finds out that it is false, then her trust in you will definitely be greatly reduced, so the dead link is very serious.
6. Why should the URL be pseudo-static and the included pages should not be modified?
Like the keywords, if you are changeable, it will be difficult to gain her trust. She is Lin Daiyu of Burial Flowers, sentimental and sentimental. If you change a little bit, she will have a lot of doubts, and menopause will come like this, so In order to gain her trust, you should stick to your duties and do what you say. Now that you've said it, don't change it, especially the pages she trusts, that is, the included pages. Don't change it, otherwise she will think you are having an affair again.
7. Site map and robot.txt file
I believe that every woman hopes that her man will be absolutely honest with her. Submitting a site map is equivalent to telling her how many hands, how many noses and how many ears you have, without him having to worry about guessing whether you are one-handed. , still paralyzed.
Placing the robot.txt file in the root directory of the website is equivalent to telling the search engine that some of your parts are of no use to her, and I hope she won't care about it. And she is also very obedient, and she is definitely not a douchebag. She will read everything. . And you don’t want her to know about it, so writing this document will be beneficial to both of you.
Regarding the basic knowledge of SEO, this is the introduction. I use visual explanations to make it easy for everyone to understand and help you. Welcome to participate.
Jile automatic door www.geleo.com.cn original, please indicate the source for reprinting, thank you for your cooperation! !
Thanks for the contribution of Automatic Door