Everyone knows that content is king, so the most critical task in running a website is the construction of content, and local websites are no exception. Content often determines the height of a website. The key to local website content construction is to provide your users with the most timely original content.
1. Find it from Sina Weibo. Media platforms like Sina Weibo have a huge amount of information every day. This information is not only the latest but also original (Baidu does not include it), so get the latest information from Sina Weibo and use it yourself. By expanding and refining the language, you can write a new and original local article. Sina News now often uses this method to update content and produce news through the perspectives of celebrities, so that it can be done It is very good to produce and sell it yourself and recycle it.
2. Loyal users are the potential resources of your website. Mobilize their enthusiasm through some reward systems such as small gifts, website permissions, honors, etc., and let them publish content on the website, such as their personal views on an event. Such content The quality is also good. It is all the user's own original content, and then we refine and integrate it to become an original article. In this way, like Sina Weibo, it can produce and sell itself and follow a sustainable development strategy. Of course, you can list the rules and punishment system for publishing content on your website. Otherwise, you will just post some spam advertisements, which will harm your website and make it miserable. Do what you deserve and punish what you deserve.
3. Find original articles from TV. Every place has its own local TV station. These TV stations broadcast some local people's livelihood news every day, and the information obtained by these local TV media is still relatively new. At this time, we can find it from TV. Some controversial news that is worth publishing and will arouse discussion among users, like the second point, is compiled and put on its own website, and these contents often appear on the Internet for the first time, so for Baidu, the quality of this kind of content is They are all quite high, and they are even more original. What is worth noting is that more and more people now only obtain information sources online.
Fourth, search from portal websites, such as Sina, Sohu, Tencent and other portal websites. These websites have the latest local news. Cut out some distinctive content from these local news websites. These news should not be reprinted without selection, but should be Find some controversial topics and put them on your website. Although these are reprinted articles, after all, they are topics and content that people are very concerned about at present. This can not only help users to be "enough" in their own local communities. "Without leaving the site", you can see the latest and hottest local news, which can also arouse heated discussions among everyone and enhance the stickiness of the website.
5. Find high-quality content from newspapers, because much of the information in local newspapers cannot be found on the Internet. If you can find relevant and useful information in local newspapers, then process and refine it appropriately and publish it. On the Internet, it becomes high-quality original content.
The above is One Piece’s summary of the five major methods for local website content construction. In fact, it is best to operate as a team, because one person cannot do so many things. This shows the importance of a team for the operation of a local website! At the same time, it should be pointed out here that the premise for the implementation of the second method is that the website already has a certain number of loyal user base and certain financial support, and cooperates with the operation of the forum, so that the potential of this method can be unleashed! The address of this article: http://www.kl6d.cn/article-27-1.html Please indicate the source when reprinting!
Thank you kl06 for your contribution