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With the development of society, people's living standards are gradually improving, and the development of the Internet is also accelerating. More and more network products are being produced continuously. Therefore, at this time, the medical field also has to occupy an important position on the Internet. Therefore, medical websites have sprung up like mushrooms after a rain. At first, entrepreneurs in the medical field just "followed the trend" and made a decent website, and then "ignored" it, resulting in The result was that it had no effect at all, so they felt like the money was wasted.
Later, with the rise of SEO search optimization and its development, some foresighted entrepreneurs spent a lot of money to hire SEO experts to perform search engine optimization for their medical websites. After a period of optimization, the website They have good rankings on search engines such as Baidu and Google, so their income has also increased, but what about some entrepreneurs? They don't know, and they "shelve" their websites there. Therefore, For this part of the medical website, search engine optimization is very important. The owner of this part of the website should know how to use search engine optimization as part of the marketing tool, know how to improve Google’s search rankings, and most importantly, this It’s not difficult at all! Now, let’s take a look at some tips shared by some successful entrepreneurs on how to improve the ranking of medical websites on Google.
Tip 1. Use keywords correctly
If a website wants to have a good ranking in search engines, it must first determine the keywords of its website and use them correctly. Some experienced SEOers said that two ways to increase the SEO ranking of a website are to add tags to the content page. And keyword analysis, you must also make sure that your title is clearly descriptive and choose keywords that people often search for.
Tip 2: Create high-quality and authoritative website content
For the webmaster of the website, you will want the content of your website to be ranked at the top when users search for various keywords. Therefore, your website must first have high-quality and high-authority content. There is one best way. The first way is to ensure that the content of your website is permanently effective. The second way is to ask the webmaster to update the website content diligently every day, because the more often you update the website content, the more important Google will consider it.
Tip 3: Try to avoid using Flash on your website
We understand that medical websites may be doing some activities at any time, or they may have to offer some preferential activities as time and festivals come, so it is necessary to update the information of these activities on the website, so there are some The entrepreneur asked for some Flash to make it look more beautiful, but he overlooked one point. Although it can make your website look more beautiful and elegant, it will cause Google ranking to fall behind. Therefore, some people proposed to modify Flash to WordPress, so that both It will not affect the appearance and will not affect Google ranking.
Tip 4: Build good links
Isn't there a saying that eoers often say, "Content is king, external links are emperor", it seems to be so, which shows that if a website wants to achieve good rankings, content is on the one hand, and external links are also indispensable. part. Google likes relevant and authoritative links, so it requires webmasters to frequently publish relevant content on some authoritative websites and submit your website to any relevant directories to increase more backlinks. .
Tip 5: Choose appropriate long-tail keywords to further increase website traffic
SEOers all understand the truth. If a website wants to increase traffic based on the original traffic, the first priority is to create more long-tail keywords, because the website does not stipulate how many long-tail keywords a website can optimize at most. Moreover, long-tail keywords do not need to be optimized on the homepage. They can be column pages or content pages. As long as the article is included, the long-tail keywords that follow can also gain traffic. As the traffic of the website increases, the ranking will also increase. It won't be any worse.
I think as long as a medical website achieves a good ranking in search results, the conversion rate that entrepreneurs can get is very high. Therefore, entrepreneurs who have not paid attention to SEO should work hard.
Compilation: Treatment methods for insomnia http://www.szsmyy.com/
Editor in charge: Susu author Yun’s personal space in the sky