We all know that building Baidu means building content on the site. This is a conclusion that will not change in the long term. No matter how Baidu changes its policies, users are the unchanging theme. When facing users, the industry consensus that content is king is evident. The content of a website is the basis for its survival. Reasonable website keywords, regular updates, etc. will make search engines trust it, thereby improving its ranking. Of course, the originality of the website is also a very important indicator, because the article Due to reasons such as being reprinted, the originality of our articles often decreases, so it is imperative to increase the speed of article inclusion. As for how to improve the speed of article collection, I will talk about it in detail.
1. Content is the root of website development. Only by paying attention to content can the website "accumulate and develop"
Website content must be highly original. In the early stages of the website, we do need to constantly update the content to attract spiders. However, many webmasters lose their composure at this time and frequently collect content from other people’s websites. Some even directly Copying and pasting results in low originality of articles on your website. You must know that there is a saying in the SEO industry called "content is king". Once the content of your website is collected too many times, spiders will think that your website has no new content, and over time they will not come to your website again. Therefore, in the early stage of the website, we must increase the originality of the articles.
In addition, webmasters must also update website content regularly and publish articles regularly every day, such as 8-9 am, 12-1 pm, 4-6 pm, and 9-10 pm. In these four spiders Publish high-quality articles at frequent time periods to feed the spiders, and persist for about a week, so that search engines can grasp the update rules of our own website and win its trust. In the long run, once the weight of our articles increases, our articles It's not far from "received in seconds".
For a new website, we need to increase the intensity of updating our website in the early stage with as high a frequency as possible, so that spiders will often crawl the content and the collection speed will increase.
2. Make sure the anchor text in the site is done well, so that the internal link construction of the website can be "rough, medium and fine"
Anchor text in the site is a bridge from one page to another. Its setting is helpful for spiders to index the content of the website, and it also plays a certain role in improving the keyword ranking of the website. However, when constructing anchor text, you must not overdo it. A batch of articles can have a target keyword pointing to the homepage. If you do too much, you will be suspected of cheating. At the same time, you should also pay attention to certain skills when making anchor text on the site.
(1) Control the length of keywords
Some webmasters like to use a whole sentence as anchor text and then point to the homepage of the website, because in their opinion this can improve the user experience and make it easier for users to find their target page and discover the relevant information they want. On the other hand, it will also increase the number of included pages on the website, but doing so will not be of any use in improving the keywords of our website. If we want to improve our keyword rankings, then I suggest that webmasters should pay attention to the length of the anchor text.
(2) Control the frequency and location of anchor text
I mentioned before that it is enough to do the anchor text once in the article. We can underline or bold the remaining keywords to achieve a prominent effect and optimize the keywords.
3. Keep updating external links, pay more attention, innovate and explore more.
Content is king, and external links are king. Doing a good job in external links is the solid foundation for the success of a website, but this is also where many webmasters tend to make mistakes.
(1) You cannot use software to mass-send external links. In this way, you will be quite passive in choosing friendly sites. You may be implicated because your friendly sites are punished. Besides, using mass-sending tools to obtain links is not stable. Today there are 100 external links. There may only be 50 links tomorrow, and stable external link effects are what we need.
(2) Submit articles to large websites, such as A5 and chinaz, and write articles on them. Once approved, there will be many reprints, which is very helpful for building external links. Furthermore, after writing the article, the webmaster must do a good job in orientation. Anchor text points directly to the new site article page, increasing the chance of the article being crawled by spiders.
(3) Use new platforms to publish links, such as Baidu Xinzhi, and another example is the customer digging website. Xinzhi is a new product of Baidu. Compared with Zhizhi, Xinzhi has a more specific division of majors, and now Xinzhi has just started. As long as By answering questions in relevant fields and being adopted, we can develop the account to level 3 within a month, and it will be much easier to add external links in the future. Not to mention the customer digging websites, because they are highly original websites that spiders like very much. Publishing links on them is also a good choice.
(4) Other methods such as exchanging directories, posting links on blogs, adding links to documents and videos are all known to everyone, so I won’t go into details. These methods should also be paid attention to. Although the effect is not very significant, it is relatively stable.
4. Website construction is a whole, and other objective aspects will also affect the inclusion of articles.
For new websites, search engines have an inspection period, during which inclusion is more cautious, and there will be a relatively long delay period before the included information is released. Therefore, during this period, we must try to minimize website abnormalities caused by human or technical reasons, otherwise it will have a great negative impact on the inclusion of our website.
In addition, a large number of rich media forms such as pictures or Flash are used in the website pages. There is no text information that can be retrieved. The web pages are deep and not static, which will make it difficult to include. And many webmasters often ignore the issue of website access speed. In fact, sometimes it has a considerable impact on the successful submission and ranking of the website. If the server response speed is too slow, at least it will reduce your website ranking and update frequency, and at worst, it will cause the link to be removed from its database by the search engine. Of course, this will definitely affect the inclusion of our articles.
The above is the experience summarized by the editor in actual operations. In fact, the key to the speed of article collection lies in the weight of the website itself. Just imagine "a tiger father has no dog son", a website with tens of thousands of clicks, how can spiders not favor it? Favor it. If it does, then the collection speed of articles on this website will no longer be a problem. This article was originally written by primary school students http://www.eduxiao.com/ . Reprinting is welcome. Please keep the link when reprinting. Thank you.
Editor-in-Chief: Chen Long The author stands on tiptoes in his personal space