Many novices who have just learned SEO will think that the weight of other people's websites is not high when they see other people's websites regressing. You are wrong. In fact, there are many reasons for Baidu's snapshot regress, but if you don't handle it well, you may lose the authority of Baidu. I Let’s talk about the reasons why Baidu snapshots regress!
1. Due to Baidu’s own reasons, the search engine is a complex system. I heard a friend who works at Baidu say that Baidu has more than 600 search engine servers alone, and it is growing all year round, especially before the algorithm changes. , because there is so much complicated work to be done, most of the snapshots will be rolled back in large areas! The volume of collections also fluctuates.
2. The website often cannot be opened or it is caused by major website revisions. If the website often cannot be opened, please check the IIS log as soon as possible to see if there is a 200 0 64 phenomenon. If so, it is best to change it. Stable space, don’t buy space for cheap! Be sure to buy a brand, for example, A5 Webmaster Network is good for sharing. I have used it and it is indeed very stable!
3. Over-optimization and extensive use of cheating techniques, such as purchasing a large amount of black links and open links in a short period of time, increasing the number of external links too quickly, and mass-distributing low-quality external links to a large area. Or using bridge pages to obtain incoming traffic. , or hide text on the page.
I will tell you a reliable solution below.
1. If it is Baidu's own problem, there is nothing to worry about. The main thing is to observe whether competitors have the same problem. If everyone is the same, then do what you should do. Then there is nothing to worry about, and wait for Baidu to adjust. Will come back when it's better.
2. If it is caused by instability or revision, it is recommended to create a backup space. When there is a problem with the main space, change the website to the backup space and try to reduce the loss to a minimum. Do not be affected by space stability issues. Reduce power. And if it is a large-scale revision and the URL address changes, a 301 redirect will be done uniformly and the guidance weight will be reasonable. If you don't change the URL, don't make large-scale changes unless absolutely necessary.
3. In fact, if the third situation occurs, for individual webmasters, it is better to change the website to a new space and domain name. If it is K, it will take a long time to recover. It is faster to rebuild the website. If it is a slight reduction, then you need to find the reason. Is it because of black links or keyword accumulation, mass posting or hidden text? , you must first understand the cause, so that the solution can be more effective and faster.
At this point, the reasons and solutions for Baidu snapshot regression are complete. Now I will talk about how to prevent the de-righting problem. If you encounter the snapshot regression problem, don’t worry or lie. First, check the IIS log to see if the Baidu spider crawling is normal, and then When checking friendly links to see if there are any problems, you should keep track of the health of your friendly links. Otherwise, you don’t know whether your friendly links are healthy or not, and there is no way to compare data. Also, don’t change the website title, etc. , and the other thing is to exchange friendly links with the webmaster and communicate with you. I need to take a screenshot of your website's background statistics and show it to him, saying that our website has not demoted Baidu, and the traffic from Baidu is normal. Finally, send him a QQ number: 139047047 If you want to communicate, please add my QQ number!
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