There are many means of online promotion, and they come in endless varieties. No matter which method is used, it has its merits. But among the many promotion means, I only have a soft spot for soft article promotion and prefer it the most! Of course, this is not It means that I don’t value other methods, but the dragon has its head and the wolf has its king. I personally think that among the many promotion methods, the role of soft article promotion should be ranked first.
Maybe when some friends see this argument, they may be very dissatisfied and denounce it as a different opinion. But today, just to express my own opinions, I will not discuss the ranking of soft article promotion in online promotion. I will only talk about one thing. What kind of articles are suitable for online promotion.
What kind of articles are suitable for online promotion?
First of all, I think that at least people should have the urge to read on, and have the urge to click in to see what’s going on when they see the title. For this, we have to admire and learn from a great party that understands the importance of the title and makes people As soon as I saw the title, I couldn't stop and my soul was burning with curiosity.
Although afterward, they will definitely shout: clickbait, and clickbait again. It can be seen that an article suitable for online promotion must have a good title, even if you join the "party" for it!
A good title is half the battle, but if the content is empty and cannot arouse other people's interest, it will soon be lost in the vast sea of the Internet. Therefore, the content must be full and charming, like the human soul.
Of course, human souls are different, and so are articles. I personally divide the content of articles into three categories:
First: causing disputes and hobbies. People are born with the habit of joining in the fun. This can be seen from Mr. Lu Xun's novels. Bloody things such as "beheading" can actually cause thousands of streets to empty out. The article also Of course.
Second: The content is ambiguous and fanciful. Pornography is undesirable, but ambiguity is memorable!
Third: Distinctive professionalism, no one is allowed to enter, say things that others cannot say!
If the above is satisfied, it will naturally be an article suitable for promotion.
This article comes from china blog: http://tuijian.info/archives/tui-guang.html