I have also written many articles about how to develop local portals and published them on admin5. At the same time, many webmasters, large and small, have added me as a friend. An article I wrote about a local portal some time ago got 50 views a day. Many webmasters have added me as a friend and chatted with me because I am quite busy and have a lot of work in the company. I apologize to some new webmasters who are not patient enough to answer your questions here, but what I want to say was published in the last article.
Today, as an explorer, I will share and discuss with you another path for local portals - sales! Taking our China Medicine Capital Network as an example, we have also done many various kinds of sales on local portals. I tried to figure out how to make money. I also put in ads and did Baidu Alliance. Although I could make money, the effect was not very good. The advertising position and price of local portal websites are very difficult for new websites, or smaller webmasters, or cities in smaller cities to make a lot of money from advertising.
Today’s talk does not focus on programs, optimization, space, domain names, and other issues. It only discusses how to make money. It is recommended to use php and asp.net for programs. You have to rely on yourself to optimize this. www.fnsss.com This website has been mine for a week The effect of optimizing first is better. If you don't know how, you can imitate this site or our website to optimize. Of course content is still king. The space must be stable and the ping should be within 100. Do not use American space. Just make the domain name easy to remember and have some characteristics. , if your website has been developed for a while, you can take a look at what I shared today, which may be of some help to you and allow you to make money faster. We recently placed a soft advertisement on our local TV station for 15 days. The advertisement is shared with everyone ( http://v.youku.com/v_show/id_XMjAyMTYzMDQw.html . I hope the admin5 staff will not delete it.) The advertisement was made by one person from the TV station. The one is a little watery. I used to have an AE do this, but I was too busy and didn’t have the energy to do it, so I just made do with it. Played 18 times a day. Maybe many people will consider how much traffic it can bring to you, so let me tell you that if you do TV advertising for IP, I suggest you not to do this advertising, because most people who watch TV do not go online, and those who go online rarely watch TV. Soft advertising can increase the reputation of your website. Our TV coverage here is about 6 million people. Even if I don't know how to surf the Internet, some people will know this name when it comes to China Medical Capital Network. Building a reputation is an essential step for local portals. We also printed promotional leaflets.
The principle of our website is to publish information for free, never charge fees, and open a store for free. Make the most of the information. Recently, we mainly sell tickets for a themed evening party of a Chinese medicinal materials trade expo here. Basically, dozens of tickets are sold every day, earning a few hundred yuan in income every day. It is a must for local portal websites to move their website towards sales or group buying. People’s needs today are different from yesterday’s. It’s not just about making information! The development path of our website must move from the virtual world to real life, and go among the people. Don’t work on programs and choose programs all day long. No matter how good you are, it’s useless as long as you don’t To promote, we are shifting from virtual products to using the website as a platform to sell other products. The website is just a sword. Of course, you have to polish the sword from time to time (update information, update news), and more importantly, shine the sword! Don’t polish it. I work on technology at home every day, not sales. Our next step is to sell local specialties during this drug fair here, using free door-to-door delivery service. Currently, we have two well-known local specialties in talks.
Finally, I reiterate that you must change your philosophy. You must shift from technical aspects all day long to spending most of your time on promotion and sellers. Don’t think about making a lot of money by advertising on Baidu ads. Baidu ads don’t make much money. Unless you cheated. What people want is information, not a large number of ads. Even if they click on the ads, they are local ads that they think are valuable. Therefore, you should think twice before placing advertisements, and don’t do the opposite and covet immediate benefits. You can sharpen this sword for a few more months, or even a year, and then use it again. Just like a classic saying in New Three Kingdoms, you saw me wielding my sword, but you didn’t know that I had been sharpening it for 10 years.
If you think this article is good, please give it a good review. If it’s not good, don’t say bad words to hurt others. It’s always just for sharing! I also want to thank the staff of admin5 for recommending the soft article I wrote last time.
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