Hello everyone, I'm back again. Today I will continue to introduce to you some of my experiences in promoting websites locally. We have talked about the promotion of Internet cafes and events earlier. Interested friends can check out the relevant links at the bottom of the article. What we are going to discuss this time is how to use entertainment venues to promote local websites. The reason why it is an entertainment venue is actually very simple. Those who go to bars, KTVs and other places are young people who love fun. They are outgoing, financially independent, and like to make friends. The above groups have a strong influence in society. If your local website can accept it, to a certain extent, you will be hiring a group of free publicists for free, and through the power of word-of-mouth communication, you can quickly increase the popularity of your website. Haha, listen. Doesn’t it look very tempting? Okay, let’s take a look at the specific measures.
1. Organize activities
Joint activities with entertainment venues are the first choice for website promotion. Bars and other places regularly hold a series of holiday parties and dating parties to enrich themselves. On the other hand, apart from advertising, there is no better promotion for bars and KTVs. . As a website to cooperate with the other party and help promote the event, this is the perfect solution. And generally speaking, these entertainment venues can provide personnel, venues, and services. As long as your website is well-established, a host will be present, a group of netizens will be gathered to support the scene, and the event will be successful. Pull up the banner of your website on the spot, find some more photos, develop them later, and hang them on the wall of the bar. It will be a good display and promotion for both parties.
2. Exchange advertising spaces
As the saying goes, those who achieve great things must know how to combine vertical and horizontal forces and complement each other's advantages. Thinking back to the Battle of Chibi, the two heroes Liu Bei and Sun Quan cherished each other and worked together to defeat the arrogant Cao Cao, which became a historical legend that has been passed down through the ages. The same goes for website promotion. Many KTVs can display advertisements at the door, in the elevator, and on the song request screen. It would be meaningless if they kept showing their own advertisements. Similarly, for a new website that does not have much traffic and cannot sell advertising space, it is better to exchange with these entertainment venues. During the exchange process, you should pay attention to signing an agreement with the other party. After all, it is easy to supervise the advertising of a website. You It’s very difficult to go to other people’s KTVs every day to see if they can keep their ads, haha.
3. Provide discounts
With the popularization of the concept of universal marketing, today's consumers are becoming more and more savvy. In order to please users, our merchants are using endless means and methods, but the most effective one is of course discounts and discounts to consumers. Most merchants are not stingy with discounts. After all, everyone understands the principle of small profits but quick turnover. The wool comes from the sheep, and they will still make a profit in the end. Therefore, the real question is how to effectively send your discount information to consumers. Nowadays, discount coupon websites like Kupeng are becoming more and more popular. Therefore, when local webmasters promote their own websites, they can initially provide these entertainment venues with free electronic coupons. Correspondingly, they will definitely include them in their promotions. Add your website address to the manual. After all, it is easier to obtain electronic coupons. In this way, the traffic of your website will definitely double.
4. Organize group buying
On the Internet in 2010, apart from the 3Q war, the most popular thing was group buying websites. Various types of group buying websites, large and small, sprung up like mushrooms after a rain. Although it is not ruled out that there is a follow-up effect, this also comes from another area. This aspect shows that group buying is a marketable and effective method. As we all know, the charm of group buying lies in the power of many people and one-time collective purchasing. This method is even more obvious for entertainment venues, because these places need large numbers of people to drive popularity. What's more, the Chinese people's herd mentality is very obvious. When developers launch their properties, don't they also ask a group of migrant workers to line up to drive sales? This is the same reason. If you put information about entertainment venues on your website and organize regular group buying, there will definitely be a lot of people coming, because everyone likes to go to these places to join in the fun and get to know more friends, not to mention that group buying can Save money, so your website's popularity spreads among the crowd.
This article is contributed by the webmaster of www.qintiao.com
Thanks to gomyweb for your contribution