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Smart businessmen will try their best to retain repeat customers. It is also very important for websites to retain repeat customers. This is the prerequisite for the long-term development of the website. However, many websites cannot do this. The bounce rate is often very high. If you leave and never come back again, this really worries many webmasters! The author believes that retaining users is not difficult at all. As long as you do the following four elements, you will be able to reduce the bounce rate of your website!
1: The website should be beautiful and concise
Beautiful websites are naturally liked by everyone. Just like when a beautiful woman walks on the street, the rate of turning heads is always so high. Some people even bump into telephone poles because of this beautiful woman. This shows the power of beauty, so you should do your best. It is possible to beautify your website so that people will click on your website and it will be so attractive. Of course, beauty and dazzling are two different things. Some webmasters think that dazzling is beautiful, so they make the entire website into Flash, or the entire website They are all pictures, which look very dazzling, but I think they are not beautiful. Beauty should be simple and pure, so the more static the page is, the more beautiful it will be!
2: Proper advertising placement
If you like online part-time jobs, you may find that most of the pages on some part-time job websites are filled with advertisements, but there is very little actual content, and advertisements keep popping up, which is very annoying. If it weren’t for some people, If you want to make money, you have abandoned it a long time ago. This kind of website is obviously just to make money in a short time without considering the users. Some websites even make some vulgar advertisements to attract people. This is a huge mistake. , you must know that these advertisements may be blocked, so if the website wants to be successful for a long time, it must learn to place advertisements reasonably. Generally, a few ads can be placed on a page, and it must learn to integrate advertisements and web pages!
Three: Everything must be considered for the sake of users
In fact, to put it bluntly, a website is a service, a service for users. If the service is not good and users are not satisfied, such a website will naturally not develop. Therefore, when we build a website, we must consider the customer in everything we do, whether it is an industry website or a website. This is the case for ordinary resource sites, but the perspective is different. The main audience of industry websites is professionals, so when building and maintaining the website, you must consider it from the perspective of these industry professionals, while for ordinary websites, you must We considered it based on the usage habits and experience of most people!
Four: Rich and relevant content
The framework and program of a website are like the skeleton of a person, and the content is the skin that forms our human body. The richer the content, the plumper and stronger we are, and naturally the more people like us, so we must be on the website Work hard on the content. Of course, having more content does not mean that it needs to be complicated. Being messy and disorganized is useless. The content must be relevant to the keywords of the website. Of course, for some forums, we can open a separate section to publish various topics. kind of advertising, which can save you the pain of sorting out content every day!
If you have done the above four points, your website will be half successful. The other half requires you to continue to persist until the day of success. Otherwise, you will fail if you have direction guidance but no motivation to continue. ! Source: www.QQpub.cn QQ download original release, please keep it for reprinting.
Author Chai Ri’s personal space