For webmasters, building a website is a typical way to achieve quick success, including gaining income, fame, and influence. In the current fiercely competitive society, building a website is because of its "equality" ——It allows grassroots webmasters with no family background to have the same opportunity to break out of the siege and succeed; because of its "freedom" - there is no need to report to the "boss" and they can control their own time and progress. , the webmaster is his own boss, and more and more people choose to regard being a webmaster as a "shortcut" to their pursuit of success.
However, there is no absolute "shortcut" in the world. Behind this relatively "shortcut", there are countless factors that may lead to failure. In addition to various uncontrollable objective factors, the most important thing for webmasters is What needs attention and emphasis is the personal factors, among which the webmaster's execution and implementation of the goals in the process of building the website are the most important. Based on my own experience and that of many webmaster friends around me, I have concluded that the following eight short-sighted behaviors are most likely to lead to the failure of webmasters, and these should be avoided at all costs.
1. To save money, choose an unguaranteed space provider.
Although most individual webmasters are grassroots webmasters with limited personal financial strength, choosing to build a website is equivalent to making an investment and starting a business. For the most important element of success, the space for the website to rely on must be sufficient. protection. In order to save money in the early stage, some webmasters chose some small space providers with no guarantees. As a result, the website was often inaccessible at the beginning of its development. This not only made it difficult to maintain it for a long time, but also made it impossible to make the website bigger and stronger.
Second, there is too much trust and reliance on shared free resources.
Similar to the first point, in order to save initial costs, some webmasters are particularly interested in free resources scattered on the Internet, especially free program source codes and so-called cracked program packages, and even maintain these resources without quality assurance. It has become a dependence. The most likely cause behind this blind trust is the failure of the website due to various program problems.
Third, taking one step at a time lacks general planning and goals.
No matter what you do, you should have a rough plan and goals, and the same goes for building a website. Many webmasters lack a plan when they first start building a website, resulting in them taking one step at a time in the process of building a website. After a long time, Still find that it is impossible to guide the development of the website on a formed track, let alone make money step by step.
4. Random standing habits that change day by day.
Because in the process of building a website, the webmaster is his own boss, so he has absolute autonomy in the management and control of the website. This allows the webmaster to update or delete the relevant content of the website at any time according to his own mood and personal preferences. , however, the behavior of changing the website content day and night without considering the stability of the website content and the set goals is most likely to cause the website to fail to achieve rapid development. In the short term, it is easy for visitors to lose interest in the website, and in the long term, the website will leave a bad impression in the search engine evaluation.
5. Sideline behavior that only wants to make quick money.
Everyone wants to make the website profitable as quickly as possible and realize the effect of investment and return. However, in the process of building a website, one must be able to withstand the initial loneliness and test. It cannot be because of wanting to make quick profits. A website that takes desperate risks to make money, violates certain regulations and plays sideline games, will inevitably not be able to bring long-term benefits to the webmaster.
Sixth, we only see various SEO tips but not the user’s vision for building a website.
Similar to the previous point, in order to make so-called "quick money", some webmasters often start to make fuss around search engines in the early stages of building a website, thinking about how to get search engines to increase their evaluation of the website, and use various original and original works. External link building and other methods allow the website to rank high in search engines and gain traffic, but at the same time ignore the user experience and feelings. Such a website is destined to be difficult to maintain long-term high traffic, and what search engines can bring is one-time. Junk traffic.
7. Working behind closed doors and being unwilling to communicate leads to complacency.
Although building a website is a matter for the webmaster to exert his personal talents and have strong autonomy, due to the openness of the Internet and the vastness of competition, the webmaster needs to actively open his mind, be good at asking others for advice, and constantly improve his website. In order to make progress, some webmasters ignore this point and just bury themselves in communication and are unwilling to communicate, resulting in missed opportunities and going against the trend.
8. Reluctance to spend time learning about website security may pay the price.
The last point may also be the most easily overlooked. Currently, there are more and more Internet practitioners. There are hard-working webmasters, and there are also many groups who make money by relying on hacker skills. As individual webmasters who have worked hard to start a business, If you are unwilling to spend time learning website security technology, regularly backing up data, checking space security, etc. at the beginning, it is very likely to lead to being hacked by hackers or causing data loss due to space provider problems. Although these losses are fatal, they are originally harmful. Methods can be avoided, so it deserves to be taken seriously by every individual webmaster.
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The personal space of the author Chen Qingguo