With the development of the Internet, more and more companies or individuals are gradually paying attention to the Internet, and websites have also developed accordingly. There are a lot of websites created on the Internet every day, including most personal websites, but why do some websites develop very well and some are just average? Why is this? Of course, it may have something to do with the positioning of the website. , another important factor is the core issue of website development, which is the focus of this article.
The website ultimately serves users, so on the surface, the core of the website is easy to understand and relatively easy to implement. However, if it comes to the operation of the website, it may have different cores due to different natures, so I based it on my own I will give a certain summary of my experience in building a website, and elaborate on it from three aspects: several free sites, paid sites and promotion.
Free content depends on quality
Nowadays, free is king on the Internet. Many users have become accustomed to free. Whether it is information or product, they all provide better services. This is a model. Not everything will be free, but some or Most of them are free, so they can be well publicized and promoted. But the key point is that free products must have good quality, at least better than ordinary free products, otherwise many users will not cherish them and feel that free products are garbage. We must let them know that free products do not mean garbage. , it’s just that there are restrictions, or our charging model does not lie in this. Many webmasters know that when starting a business, they must have income as a support, so they have a certain amount of income to maintain, so they sell products that could have been free at ultra-low prices. This often results in profits today and losses tomorrow.
Paid content relies on value
As mentioned above, free is king, so payment is actually a normal way of operating. After all, some of them are products or valuable information consultation, and the website is positioned for online sales. So at this time, our core is not low price, or low price is just one of the competitive advantages. At this time, our core is value. Create value for customers. If our products can create value for customers, then customers will choose us without hesitation. Of course, not all products can be described with the word value, but the overall meaning here is to create value for customers. it works. For example, the 188 Travel Network program can create certain value for customers and is highly recognized by customers. Although this is a virtual product, customers still like it very much. Therefore, as a paid site, the only important core is to create value for customers and make them feel practical.
Relying on SEO promotion is the key point
Finally, there is the promotion method that everyone often mentions. Whether it is a free site or a paid site, there is no absolute advantage in letting more customers know your existence. The only way is to vigorously promote it at a low cost. This is also one of the reasons why many personal webmasters learn SEO. There are too many ways to promote, we just need to endure some hardships and stick to the methods we are good at. But here, I still want to tell you that at the current stage of promotion, especially for some virtual products, the best method is SEO. SEO is not just as simple as adding a keyword, but also includes the overall promotion of the website. Planning and long-tail keywords that can bring a lot of traffic. Therefore, in the early stages of the website, it is recommended that the webmaster spend more time learning SEO, which will be very beneficial to the overall development of the website. Maybe as the website develops and grows, SEO will only account for a part of the whole in the future, but it is still a very important part.
At this point, I believe many webmaster friends have already understood the key point of this article, which is to find out what your core is based on the nature of the website, conduct in-depth digging around your core, and finally rely on reasonable SEO promotion to make more More users understand you, this is the operating website in my mind. Of course, this process may involve too many details, and we may encounter a lot of resistance in operation, but it doesn't matter. In today's highly competitive society, I believe that no matter what we do, we will encounter resistance. The most important thing is We do not lose our way and stick to the set route.
It’s been a long time, so that’s it for today. I hope friends who want website operations and SEO can communicate and contact me more. This article comes from: 188 Travel Network Program, URL: http://www.7188.org/ , please keep the link for reprinting, thank you!
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