Recently, many SEO friends' websites frequently have the problem of website homepages disappearing from Baidu snapshots. Due to this problem, real-name online marketing Wang Kejiang gives you some suggestions, hoping that everyone can solve the problem.
1. Check the website’s logs (IIS logs)
The IIS log records various situations when the spider crawls the host. The information returned by the host header can see what specific problems the spider encountered when crawling the website. If your host or server does not have an IIS log, then you need to contact your provider. The vendor releases the IIS logs, and the server's IIS logs need to be released by themselves.
2. Check the number of included articles
If the snapshot of your website's homepage disappears, is the included page of the website still there, has the included page been reduced, or has the page disappeared completely? If both the page and the homepage have disappeared, I'm sorry that your website has been plucked, so it is recommended that SEO Go back to Baidu Webmaster Guidelines or Google Webmaster Guidelines and take a good look at the game rules stipulated by search engines in the Webmaster Guidelines.
If only the homepage of your website disappears and the number of included pages has not decreased much, it means that Baidu encountered difficulties when crawling the homepage, or there is a problem with Baidu's temporary database adjustment. In this case, you don't have to worry. You can arrange link bait to seduce spiders. That's enough.
If your website's homepage disappears in the snapshot and the included pages are reduced to less than double, it means that there is a problem with the quality of your website's articles, or keywords are piled up, or your website's articles are repeated a lot on the Internet, maybe because you collection, it is recommended that you stop collecting articles, add original articles, and resubmit them to Baidu.
3. The website’s external links are lost
You also need to check whether your website has caused a large number of external links to be lost. External links are divided into two directions, the loss ratio of friendly links and the disappearance ratio of ordinary URL output external links. If the loss ratio exceeds 20%, then you need to increase your External links and work should be done to double the loss rate.
4. Other issues
Check whether there are design problems in the website template, such as incomplete web page code design, too many js codes, too many framesets, too much Flash on the website, too many pictures without descriptions, etc.
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