Recently, 360 has been launched in a low-key manner, but its impact is not low-key. In a short period of time, it has become one of the important traffic sources for many websites, and the traffic it brings has been on the rise. It can be seen that 360 has a pair of searches Product promotion efforts are also constantly increasing. Even now, many people believe that 360 may surpass Google and Sogou to become the domestic search engine second only to Baidu. The author has also recently done some tracking of 360 search traffic, and it is obvious that 360 search traffic has increased significantly:
What this can reflect is that 360 Company is vigorously promoting its search engine, and the traffic has skyrocketed. So now it is necessary to strive for more 360 search traffic. Here are some methods to share:
1. Enter the 360 navigation website
The reason why the traffic of 360 search engine can grow very rapidly is that it comes from its navigation website. Its search engine title does not include the words 360 website navigation, and users who want to use its website navigation can Better guidance to search engines. This means that a large part of the traffic source of 360 Search comes from its navigation website, so entering its navigation website will greatly affect the users of 360 Search and increase the probability of our website being searched.
2. Enter 360 Shopping Mall
At present, the ranking principle of 360 Search still needs to be studied, but it has given manual intervention to its shopping platform and ranks in front of all websites, so 360 Search has greatly increased the traffic of its shopping platform. Therefore, entering the 360 Shopping Mall is equivalent to having an absolute advantage in keyword rankings.
Moreover, there are not many merchants currently settled in 360 Mall, and there is not much competition in the same category, so after settling in, rankings and traffic will be quite guaranteed. It's just that the principles of the products displayed on the search page are still relatively confusing, and there are not many rules that can be grasped.
3. Increase the intensity of Baidu optimization
The optimization of 360 search cannot be dealt with yet, but you can see many Baidu products in 360 search, perhaps because of the need to increase user experience, and among the search results, many keywords are similar to Baidu displayed. Therefore, increasing Baidu’s search promotion should be helpful to 360’s search traffic.
At least increasing promotion efforts on Baidu News, Baidu Pictures, Baidu Knows and other platforms listed on 360 Search Navigation will definitely increase 360 search traffic.
4. Advertising on other 360 platforms
360 search advertising has not been launched yet, but after all, most of 360’s search traffic still comes from its other products, which can increase the attention of users on its other platforms and greatly help the chance of being searched.
The method of increasing 360 search traffic can be summarized in one sentence, which is to expose yourself more on 360 and influence 360 users, thereby increasing users' search habits on 360. The full text is submitted by http://www.aidai.com/爱dai网
(Editor in charge: Chen Long) The personal space of the author Shanghai Aidai Glasses Network