A good internal link structure provides a convenient reading channel for users to access website information, thereby enhancing the PV of the website. At the same time, the chain structure is also very conducive to search engine information capture and is welcomed by engines such as Google and Baidu. Therefore, internal The construction of the chain is a link that cannot be ignored in SEO and has always been valued by SEOER.
However, the author's observation found that many individual webmasters, including some large sites, do not pay attention to the construction of internal links in articles. This is mainly reflected in the fact that the entire article contains only pictures and text. It is difficult to use the advantageous resource of internal links to enhance the relevance and relevance of the article. readability.
For example, in an article about skin care, for keywords that appear in the article such as: 'whitening', 'acne removal', 'moisturizing', if you add links to related topics, it will be a good way to introduce internal links. Enable visitors to read more keyword-related articles.
The author's initial method of adding internal links was to add them directly when editing the article, but this method was very time-consuming and inefficient, so I modified the article editing module of the CMS (the author is PHP168) to automatically add internal links.
The following are the author’s detailed usage steps:
1: Collect popular keywords or TAGs of the site and links to keywords. This can usually be found in the popular keywords area of the homepage:
Some very important keywords can also be added to the collection list.
2: Add a replacement method to the article content submission module. When the article is updated, the content containing the above keywords will be replaced with links to the keywords one by one, thereby achieving the effect of automatically adding internal links.
3: There are about 20 keywords defined by the author. This number can basically guarantee that each article can be replaced with 2-5 internal links. Of course, the more keywords are defined, the more internal links there will be. However, there must be a limit. Too many internal links will affect the readability of the article. The author recommends no more than 5 links.
4: This method is also applicable to collection. As long as the replacement method is added to the collection module, the article will automatically add internal links to the keywords.
5: For the collected articles, the replacement of internal links is actually a pseudo-original method.
Keyword replacement for internal links is a small code modification that does not take much time, but the effect is very good. It not only enhances the readability of the article but also achieves SEO effects. Therefore, the author particularly recommends this method. To optimize the internal links of articles, webmaster friends may wish to try this method.
My website, Zhuorui Beauty Network http://www.jorui.com, welcomes guidance.
Thank you Zhuo Rui for your contribution