A good product not only needs good quality, but also needs successful marketing to be accepted by the majority of consumers. Similarly, it is far from enough for a good website or blog to have careful design, rich content and perfect services. To recommend the website you designed to the majority of Internet enthusiasts and increase website traffic, you also need to carry out effective website promotion. Below I will introduce the main corporate website promotion methods:
(1) Traditional advertising media
There are many advertising media, including mass media such as television, radio, newspapers, outdoor media such as street signs, light boxes, vehicles, and other media such as POP, packaging, telephone yellow pages, product catalogs, and even human bodies, toilets, etc. Walls and other available "new" media have obvious advantages, reflected in A. High coverage area, B. High arrival rate, C. High concurrent readability, E. High infectivity, but the disadvantages are also obvious, A. .More money, B.Not long time.
(2) Register and register with each search engine
Various search engines are the main means for netizens to search for web content, and they are also the main way to market and promote websites. There are many existing search engines, such as Google, Baidu, yahoo, sogou, soso, youdao, bing, etc. Through SEO, promotion, Baidu bidding and other methods.
(3) Through various forums, news groups and message boards
For forum promotion, you must first choose a forum where potential customers are present; secondly, choose a forum that is very popular. However, being too popular also has disadvantages, because posts are quickly overwhelmed by other posts. Besides, there are too many people, and it is difficult to log in. ;3. It is necessary to choose a forum with a signature function; 4. It is necessary to choose a forum with a link function; 5. It is necessary to choose a forum with a modification function. The same is true for message boards.
(4) Use online advertising
How to make your online advertising more effective? Get the most out of the money you spend?
a. An attractive banner is more important than anything else.
b. The color combination should have visual impact. It is best to use yellow, orange, blue and green.
c. The most valuable word to use in this ad is "free."
d. Choose the website that best suits you. If you are a small shop or a regional company, then advertising targets will be crucial. Those customers who are most likely to be interested in your products and services are the main ones, so you should choose a website that can reach these customers.
e. The following themes should be used for horizontal banners: worry, curiosity, humor and solemn commitment. The text used in the advertisement must be able to arouse the curiosity and interest of visitors.
e. The main reason why people click on banner ads may be to obtain a certain product rather than information about a certain company.
g. Place the advertisement on the first screen of the browser, otherwise only 40% of readers may see it.
(5) Set up friendly links
Before making a link, you must first understand the characteristics of your own site. Why do you need to understand it first? If you don’t understand the situation and characteristics of your own site, you will not be able to accurately find sites similar to your own, and you will not be able to quickly introduce your site to others. Where are the advantages, naturally it will not get the attention and attraction of others. When our two link colleagues were linking, one colleague always made more links than the other. Later I found out carefully that Good colleagues analyze the advantages of their own sites very clearly, and they also explain the advantages very clearly when linking to the other party; then the other party sees your advantages, not because of your high PR, but because of your Snapshots are very fast, or your ranking is good, and you have advantages to attract people. Nowadays, those who post links in friendly link groups directly post the link and keywords, and then wait for others to come to them. The results are basically useless. People come to me on their own initiative because there are too many people posting links like this. In fact, making links is a bit like doing sales. It’s the same as selling your own products. How to sell links requires some effort; a person can’t even describe the characteristics of his own products. How can we sell more products if we don’t know the advantages and disadvantages?
(6) Via email
a, email title. In the same way, a good title can cause others to click on your email, thereby bringing you traffic.
b. As an email sender, what is your reputation? If your reputation is not good, the email is likely to be classified as spam.
c. How to ensure that the email can be sent successfully and not be regarded as spam?
d. The success of email creation depends on whether your email can be opened in different browsers and mail servers, and how effective it is. Therefore, it is recommended that you use text to create emails.
e. Ensure that the content is more attractive