Hello everyone, my name is A Y. Recently, I optimized the website for the keyword hardware furniture to be put on the Baidu Google homepage. It took about two months. I will share with my friends the process of this optimization case, which does not involve The overly detailed SEO theories and techniques are just to present the ideas. I hope to share them with friends in the industry and hope that everyone can actively add to them. In addition, if you want to make friends with Ah Y, you can search Ah Y’s blog.
Two months ago, I received an optimization order for hardware furniture, which was mainly optimized through the following steps.
1. Analyze keywords
Generally, I will analyze keywords before optimizing, including looking at the competitiveness of this keyword, the difficulty of optimization, and Baidu index, etc. The basic information of my site’s keywords is as follows:
Search volume: 40,700,000 articles, the Baidu index is not high, only 100, the competition is relatively high, the homepage is almost all independent domain names, and it is relatively difficult to optimize.
2. Analyze rival websites
Including analyzing the domain name registration time of the opponent's website, website running speed, website structure, website layout, keyword distribution, content quality and relevance relative to keywords, website update frequency, source of updated articles, link quality and relevance, link source wait.
3. Make a comprehensive analysis of our site
Including analysis of website structure, website layout, keyword density, website source code, dead link check, etc., it was concluded that the homepage only has one animation, and the internal page structure is fairly neat. However, there are many SPAMs in the source code, and the keyword density is too low. Then make the following improvements to the website: remove unnecessary junk code in the source code; add a hidden div at the bottom of the animated homepage, and add link navigation to the inner pages in the div; reasonably increase the density of keywords hardware and furniture.
4. Enrich website content
Update two to three articles every day to form a regular update frequency for the website. I personally feel that when the website first starts to be optimized, it is necessary to enrich the content of the website, improve website inclusion, and increase the frequency of spider visits.
5. Create a large number of reverse external links
Personally, I feel that the current backlinks are not very effective in helping rankings, but we still need to do it, because a large number of backlinks can guide spiders to frequent our website.
6. Exchange friendly links
After my website has a certain weight, I will find two or three websites with new snapshots, good collection, and frequently updated content every day to exchange links. Here I suggest that you don’t pay too much attention to PR when exchanging friendly links, and try to find some sites with high weight and good rankings to exchange.
7. Submission
Every three or four days, I go to several major webmaster websites to submit articles. Generally, reviewers will directly delete directly copied articles. Almost every article that is original and thoughtful will pass, and then be reprinted by many websites.
Later, I followed the above steps repeatedly, and two weeks ago, the word "hardware furniture" was on the home page. In fact, I think website optimization is just that kind of method. As long as you grasp the details during the execution process and make these methods precise, there will be no big problem. Friends who like this article are welcome to reprint it. Please indicate that this article was first published on http://www.zhong-blog.com/ Ah Y’s blog.
Thanks to Sandayusisha.com for your contribution.