Yesterday, February 22, 2011, Baidu made an adjustment. The main reason was that the content of the website dropped slightly. In sharp contrast with the content, the external links can be described as plummeting. However, Baidu quickly adjusted the number of external links back, but the content coverage of the website was a little wider. Returning to the issue of site groups, the left-handed site group of .info has now been harmonized, and other site groups such as e-cigarettes, acne treatment, and height-increasing medicines cannot escape the bad luck. From the site group being harmonized again, we can see that Baidu has made adjustments to the "weight, content, external links of the website's internal pages" and other aspects, which resulted in Baidu's "big earthquake" yesterday. Although Baidu's major adjustment harmonized most of the website groups, it did not have much impact on the website rankings of small and medium-sized webmasters. It can be seen that Baidu is still adjusting the algorithm very carefully for fear of hurting innocent people. Well, back to the topic of this article, the site group has been harmonized again, which once again shows that Baidu is the dominant one. Baidu will definitely adjust the algorithm in time, so the reason for Baidu’s adjustment this time is nothing more than targeting the site group. Mainly adjustments have been made from aspects such as "the weight, content, and external links of the website's internal pages." Then the three major aspects are analyzed one by one:
1. The weight of the internal pages of the website: Take the L-carnitine website group as an example. This website group has been harmonized. Now the L-carnitine keywords with large search volume are basically the internal pages of some portal websites with high PR. From the powerful internal page links of the site group and the irrelevant keyword anchor text, we can see that Baidu is adjusting the weight distribution of the internal pages and the relevance of the keyword anchor text. Take 2 of the 7 websites built by the author as an example: in the statistical background of these 2 websites, you can see that most of the traffic is from internal pages, which is often more important than the homepage. For randomly inserting some irrelevant text links into the article, Baidu will appropriately demote the homepage of the website or lower the ranking of the keywords of the website so that the keywords on the internal pages of the website have a better ranking.
2. Website content: For website content, Baidu pays more attention to originality and relevance. This is also the reason why yesterday's website content page collection dropped slightly: Baidu mercilessly deleted the spam content pages of the website group. Other similar sites will also be treated equally. Yesterday, for webmasters whose website collections have shrunk significantly, should they reflect on whether they have achieved originality and relevance? The author's website adjustment in Baidu has not changed much. The reason is that the minimum relevance of the website articles is achieved, so that there is no bitter pill of being plucked.
3. External links to the website: Different webmasters have different views on the sudden drop in external links to the website. Before the restoration, many webmasters in the author's webmaster forum said that the website's forum external links were missing, and they all thought that Baidu had no power in the forum signature external links. In fact, this is not the case. I have written an article before, "Three Major Directions for Baidu Algorithm Predictions in the Year of the Rabbit 2011." It is said that the external links of website groups often appear in irrelevant forums, which explains why the forum's signature external links are K was lost, but after restoring most of the high-quality forum signature external links, it came back. The author estimates that some of the junk forum external links will be abandoned by Baidu.
Okay, that’s it for the harmonization of the website group and the three major aspects of Baidu’s adjustments yesterday. At the same time, I hope that the website group will not fight back because Baidu is working hard. This article is purely the author’s opinion.
This article was originally created by the webmaster of ( http://www.yyj91.com/ ). Please indicate the source when reprinting.
Thank you Lei Mingjian for your contribution