The author has always relied on himself to promote through emails, QQ groups, Tieba and other places. After several years of running the website, he worked hard to attract tens of thousands of IP addresses to the website. I recently made acquaintance with several new webmaster friends, and after talking with each other, I discovered that although they started their websites later than me, the traffic of their websites is several times that of my website, which I have worked hard on for several years. After careful questioning, I found out that they all It’s traffic that comes from searches. Now that I know this important information, how can I let go of this opportunity to learn. Naturally, we have to ask deeply, how do they obtain the large amount of IP resources brought by search engines? After questioning, I summarized the following points:
1. Original content: at least one-tenth of the website content is original, or at least pseudo-original. For example, if the original sentence is: "People are walking on the bridge," you can fake the original sentence and write it as "People are walking on the bridge." This is the power of Chinese. To do this well, you need to have a certain degree of literary skills, or at least good language organization skills. Otherwise, what's the use of making up a bunch of sentences that others can't understand?
2. The website index must be clear and not confusing. Otherwise, the attracted spiders will not know where to crawl or get lost while crawling, which may result in some excellent content of the website not being visible to spiders. Make sure there are no links to 404 pages.
3. Release of external links. Search engines judge the quality of a website by looking at the quality and quantity of external links. So what should you pay attention to when posting external links? First of all, you cannot just describe external links in text. This will easily be regarded as cheating by search engines, which will affect your website, causing the ranking to be often unstable. Bit, it will fly to dozens of pages later. Thirdly, don’t use the same keywords in all the description text, because this can easily be regarded as cheating. Also, it is best not to send all the external links to the home page. Make more links to internal pages, so that you can get twice the result with half the effort. You should do external links with the mentality of a website visitor, not the mentality of a webmaster. Some people may wonder, is there a difference in mentality? Yes, there is a difference, because search engines judge the quality of a website by looking at the experience and awareness of website users, not by the webmaster saying that his website is good, that is Good website. Users with high awareness of your site will naturally help you promote and send links, but it can’t all be homepage links, right? So, this is also very important. The best places to send external links are some high-weight websites, such as news forums and educational forums. Such websites, especially old ones, have extremely high weight. If you have financial resources, you can also buy some external links from news stations. The effect is also good.
4. Internal link construction, I haven’t studied this thoroughly yet. I will explain it in detail when I study it later.
In fact, everyone is very clear about the above points. The unclear part lies in how to implement them. If you have any good experience or opinions, please share them and let us communicate and improve together.
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The author's personal space is wandering