For us, SEO is a tool that needs to be fully utilized. The purpose of SEO is for online marketing, SEM, the conversion rate needs to be improved, the traffic needs to be improved, return customers need to be maintained, etc. User experience is in SEO It seems that it is also one of the very important components. Without user experience, there will be no good SEO effect. Baidu often says that as long as it is good for users, Baidu will support it, which shows the importance of user experience.
So how to maximize the user experience? Our website structure fully illustrates how to do this.
1. Website links should be concise and clear.
Website links, whether it is a URL address, a network map, or other projects that need to be planned, start from the smallest URL, for example, SEO articles are placed in the SEO column, which can be directly seen at a glance, and the network map attracts spiders, so that The spider knows the overall structure of my website, so it is of great significance to add a good navigation column to the website, index spiders, etc., and the breadcrumb navigation bar is all built for user experience. I once remembered, The value of the breadcrumb navigation bar to user experience, returning to the previous page, and returning to the homepage is of great significance.
2. The space speed should be strong and the layout should be grand.
The stability of space speed is the best value experience for user experience. If you are not willing to invest a little bit, there will be no repeat customers. Stable speed and awesome stability are the key. The art of the website is also a key form. A number of artists can design the website to be grand and beautiful. Whether it is pictures or other things, they can be placed wherever they should be. For the pictures we see, try to reduce the size of the pictures to improve the loading speed and write ALT. Prompt statement to let guests with slow Internet speed know what this picture is for.
3. Being able to interact is the key
Only interactive websites can be popular. This can be shown through comments. For example, for a good article, it would be a pity if there were no comments. The confrontation of languages is the highlight of the article, whether it is a comment. Or leave a message, good or bad, supportive or opposed. Real comments can better illustrate your popularity here. Sometimes the two parties in the quarrel are win-win and mutually helpful. This is the power of hype, interaction, including opinions. Form, popularity, etc. are also a science.
4. Carry out customer service to the end
If you are an e-commerce website, then customer service is a very important area. Having a good customer service is a tool for communication. I remember that I have a classmate who works in Taobao communication. Every day, I face buyers who complain. Then you must not be impatient. Good customer service has a stabilizing effect. For everyone who wants to buy, wants to say, wants to ask, etc., the main communication is with customer service, so it is best to control your website portal and communication form. every customer.
In fact, for many stores, user experience is king. This is still very clear. Only in this way can we maximize the value of our website itself. Ningning Feier, 20110524 (original), China Glass Network, http:/ /www.glass.cn (reprinting is welcome). Look at the user experience and build the best website.
Author Feiyun’s personal space