As we all know, relevance is one of the main factors for website ranking improvement in the optimization process. How to make relevance well and detail is one of the factors that every SEOer must consider. When it comes to relevance, it is reflected in many aspects. , including inside and outside the site, how to effectively analyze the factors of correlation? How to reflect the correlation in the process of our website operation and optimization is an issue that every seoer must be aware of. Below, the author will discuss the role of correlation in website optimization. How is it reflected? What aspects are included in the manifestation methods? I will briefly share it. The correlation is mainly reflected in the following aspects.
First, the content and title of the article and the title of the website are related and unified with the positioning of the website. Many people are very clear and understand this. Website positioning is very important. Organizing website content according to website positioning is very simple. Everyone knows it! But many people, especially novice friends, know it but often don’t. To really apply it to actual work, the author will first conduct a case analysis. Currently, many friends are engaged in the operation and optimization of Taobao customers. The most direct thing to see is that many sites have created a large number of irrelevant content in order to increase the number of inclusions. The most obvious manifestation of articles is that, for example, if the website is for whitening, I will find a lot of chat records about whitening on Taobao. What's more, I will just piece it together to make an article. The requirement of originality has been fulfilled. , but what about the user experience? What about the relevance of the content and the theme? If you are lucky with this approach, you can achieve good inclusion results in a short time. If you are not lucky, once discovered by the search engine, it will be treated as cheating and you will be directly demoted or even demoted. It is no longer included. This means that many novice Taobao customers just listen to the old birds who say that originality is more important, and it is okay to be original. They just create many such articles in a rough way. The author will share with you my own practice in the operation process. Regarding the content, the author generally combines original articles with unoriginal articles like everyone else, but it should be noted that, first of all, the originality of the article is a must. You can be original or original, no problem, ours will be included now. This is consistent with everyone. Secondly, the readability of the article must be strong. The main reason is that the articles must conform to the reading habits of users. Those chat records and articles that are pieced together without paying attention to the user experience are for spiders to read, but the spiders’ recognition ability is very strong. Today’s search engine algorithms are perfect. This I advise everyone to do their own tricks. Finally, pay attention to the consistency and relevance of the article and your title. The entire article must be narrated around the theme, highlighting the central idea of the title of your article. Don’t just embed keywords in the article for the sake of keywords. The title of the article can be appropriately narrated around the keywords. The content should be natural, and the content should be natural. It’s okay to properly penetrate website keywords if it affects reading.
Second, connect the correlations. Everyone is very familiar with connection correlation, which is mainly reflected in two aspects: website inline correlation and website external correlation. Because the author found that everyone here has done a very good job, I will briefly describe it. Inline correlation is mainly manifested in the fact that article connections are best connected to related articles or columns, mainly for users' reading, which can increase website views and user stay time, and is also very beneficial to spiders for articles. Crawling improves the crawling range and crawling speed of spiders on the internal pages of the website. In terms of external relations, pay attention to the content of the article. No matter which platform it is published on, it is best to note that the section is related to the article. For a simple example, we are doing whitening, so it is very simple! Go to many whitening forums or create many similar blogs yourself. No problem, it can very well improve the weight of our website and the relevance of external links. In terms of friendly connections, we try to find relevant websites as connection partners. This is something that everyone has done well. Regarding connection relevance, the author has these If everyone has a good grasp of the details, the website will gradually attract the attention of search engines and gain the trust of search engines. By this time, the increase in weight will naturally come naturally.
Third, misoperation of correlation. After making the above highlights, the author thinks that there shouldn’t be much of a problem with relevance. However, based on my own experience and the problems of many friends in the group, I would like to analyze the wrong ideas that many people have in this area. I often see friends In the process of building and optimizing a website, many optimization misunderstandings have been made in order to improve relevance. For example, in order to increase the number of occurrences of keywords in articles, adding too many keywords does not affect reading, but it virtually increases the density of keywords. , another search engine algorithm, the search engine’s anti-cheating mechanism, has been developed. Therefore, the author suggests that no matter how we operate, we must optimize naturally and always keep the bottom line of optimization in mind. Whether it is over-optimized is an important factor to measure between novices and veterans. One of the differences is that in order to increase the correlation, a large number of friendly connections are exchanged. The idea of exchanging related connections is okay, but the details are still not considered thoroughly. The misoperation of correlation is analyzed with everyone at the end. I hope everyone will pay attention to this.
Well, today I will share it with you here, hoping that it will serve as a starting point. Finally, to summarize, the above are some of the author's methods for optimizing the relevance of website connections. The author recommends that the relevance should be natural and in line with users. Experience, do not inadvertently violate another search engine rule in order to please the search engine. When we do website optimization, we must take into account the website experience for both users and search engines, and try our best to achieve it. Balance, only by mastering these basic skills to the extreme, you will be close to success, and the name of an old bird will soon be stamped on your head. The author recommends using natural techniques to operate every operation. For a website of your own, look at every optimization detail from a long-term perspective. Don’t fail to pay attention to the details and lose sight of the other. In the end, it will be very painful for our website to be demoted without being able to find out the reason for the demotion. Well, today I will share it with you here. For more seo strategies, please join the seo practical communication QQ group: 54641201 for discussion. This article was originally published by Intranet Security http://www.xki.com.cn. Admin5 welcomes everyone to reprint. Please keep the source of the website, thank you for your cooperation.
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