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With the continuous improvement of the algorithms of major search engines, more and more webmasters have clearly felt that if they want to improve the ranking of their website as soon as possible, the importance of content and external links is no longer as important as it was this year. Of course, there are still some It plays a certain role, but this role has been weakened by search engines. Nowadays, search engines pay more attention to the user experience of a website, and often assign weights to websites based on the time and experience of users staying on the website. From this point Judging from the above, the intelligence of search engines has been significantly improved! So under the new situation, as a webmaster, you should start by improving the user experience! Below, the author will share a few practical methods, hoping to help the majority of webmasters Improve your website operation capabilities!
1: The importance of domain names is self-evident
When analyzing user experience, many people tend to ignore the analysis of domain names and focus more on website design and architecture. The author believes that the importance of domain names in improving user experience is very high. An easy to remember A domain name makes it easy for users to enter the website without resorting to a search engine. For example, Baidu's domain name is the Chinese pinyin of Baidu. It is easy to remember, so that you won't cause trouble. Search Baidu in Google, and search Google in Baidu. What a joke!
2: Stability and speed of website space
This aspect is easily overlooked by many webmasters. In fact, investment in these hardware is very important. Without investment in hardware, the stability and security of the website cannot be guaranteed. If it shares the same website with other websites, If you use a virtual server, you will have to bear the risk of other websites being hacked, because if the website under the same virtual host is hacked, it will affect other websites, so it is very important to choose the server space and speed, but This importance is often ignored by many webmasters, or many webmasters do not invest too much in this aspect due to their lack of funds, but the author believes that this aspect must not be saved!
Three: Website design must reflect professional standards
The level of website design often improves users' favorability. A clean and tidy page often makes users willing to stop and pause. Now on the Internet, when you open the page, the entire displayed page is filled with numerous advertisements, and these advertisements are also If it keeps flickering and looks at it for a little longer, it will make people feel very uncomfortable. How can such a website be attractive, so a simple and clean page can often add a lot of color to the website!
Four: Website content must be of high quality
What I advocate here is high quality, not originality. This is because the majority of grassroots webmasters want to make all website content original, which is also an unrealistic idea. However, some grassroots webmasters think that it is too expensive. For two or three yuan, I think it is relatively cost-effective to let writers write some original articles. The author believes that this idea is very wrong. Usually two or three yuan of original content only creates garbage for the Internet and cannot effectively help. The vast number of users don’t want those patchwork original contents, so what I advocate here is high quality. Even proper reprinting is much better than those meaningless original contents. Of course, if a website does not have high quality Original content is also difficult to attract users, so it is necessary to update a carefully thought-out original content every day!
The above four points are the author’s views on improving website user experience. They don’t go into too much depth. They just start from some areas that webmasters tend to overlook to let everyone know that in fact, website construction and improving user experience can only be achieved by paying attention to details. Only by having certain characteristics can the website win the favor of users. The longer users are willing to stay on the website, they are telling search engines that they like this website. Search engines will naturally assign high weight to such websites, and the ranking of the website will naturally increase! The above content was first published by Liangpeng.com http://www.lp666.com/ on admin5. Please keep the URL for reprinting. Thank you. !
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