The foundation of local websites is local, and their survival and development are inseparable from visibility and reputation. Where does the website’s popularity and reputation come from? A very important point is to learn to self-plan, self-package, and self-promote, enhance the credibility of the website, improve the public image, and create intangible influence for the development of the website. Through unremitting efforts, a word-of-mouth effect is formed offline, which promotes the website to quickly occupy the market and consolidate its leading position, creating a crowding out effect on other competitors. The author will provide you with several simple and easy packaging techniques, hoping to be helpful to talented website owners! Today I will introduce to you the first method: self-planning news, which mainly includes news topic planning and news event planning.
1. News topic planning. Someone may ask, what kind of news can a local talent website have? Zhao Benshan told us, “This is possible.” The key is to plan carefully. The simplest one is, for example, a website revision is considered news. Before the revision, a news release can be published to announce when it will be launched and what new features and styles will be included. After the revision, we can publish news again to tell you that it will be officially launched today. We welcome your valuable comments. There will be another piece of news in a while. Based on everyone's opinions, what improvements have been made? Thank you for your support. In this way, netizens can maintain continuous attention to the website, interact with netizens, and make everyone feel that this is a responsible and enterprising website. At a higher level, for example, an official organization and social group has officially become the co-organizer of this website, what honors this website has received, the number of registered members of this website has exceeded 100,000, the physical store of this website has grandly opened, etc. For example, our Sanming 0598 Talent Network cooperates with the Youth Federation and local chambers of commerce. I will talk about how this works in the future. The overall purpose is to make companies and job seekers feel that this talent website is trustworthy.
2. News event planning. This is more complicated and requires a certain amount of manpower and material resources. For example, our 0598 Talent Network cooperates with the student unions of local colleges and universities by sponsoring their student union activities, placing website advertisements on site, and reporting in campus publications and campus forums. This can not only gain the attention of students, but also Gain favor. For another example, we cooperated with mobile companies to launch VIP membership activities and give away mobile cards (including 200 yuan of phone charges), which not only expanded the business, but also enhanced members' recognition of the strength of the website. In addition, you can also expand your reputation by participating in charity activities. For example, you can support a college student or a primary and secondary school student, donate a thousand yuan to a disaster area, etc. If you do it well, you might be able to get free news publicity by being published in a local daily. Scan the newspaper later and put it as a news item on the website. The effect will definitely be good.
Okay, let’s take a break from the busy schedule and let’s talk about this first. I would like to declare that this article was originally created by Sanming 0598 Talent Network [ www.0598rc.com ] and was first published on the Webmaster’s Home. Please indicate the source. Finally, I hope all netizens will continue to pay attention to Sanming and 0598 Talent Network. Thank you.
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