As we all know, links are one of the most important factors in achieving search engine rankings. Many times, ranking in search engine results depends on links. Of course, links are only the largest single factor.
Here I will tell you what are the best links and what links are not worth it. You can test your links from each source and determine which ones are the most valuable. However, this may take a long time. time.
1. Anchor text link
Use website keywords as anchor text, and then link to keyword-related pages. Make sure you are using the correct keywords or keyword combinations.
2. Quality or quantity of links?
This question seems obvious. Generally, link quality is more important. However, why do most SEOers attach great importance to the number of links? In fact, it is a combination of the two, pursuing the maximum quantity on the basis of ensuring a certain link quality.
3. Is the link FOLLOW or NOFOLLOW?
There is no doubt that a FOLLOW link is the most valuable, but this does not mean that a NOFOLLOW link has no value. Please remember that not all links are purely for search engine ranking services. If a link is good for ranking It doesn't help in any way, but it may bring valuable traffic and may lead to sales, then this kind of link is valuable.
4. Domain name suffix of the link source (.gov, .edu, .com)
This question comes back to the quality aspect. Generally speaking, links brought by gov and edu domain names are considered to be of higher quality because they are the most difficult to obtain link trust.
5. Page PR value
A webpage with a higher PR can help one or even 100 webpages without a PR value. We try our best to seek links with a high PR value. Although the PR value is not that important to Baidu, it still helps us to a certain extent.
6. Diversity of links
This is perhaps the biggest problem that occurs in link building. Most friends do not pay attention to the diversity of links when building links. If you want to rank well and be stable, make sure you use different link building strategies and get links from different sources.
In fact, the best link building strategy is to do a good job on the site. The website provides content, tools and resources that are useful to users, and allows users to take the initiative to help you build links. People will build links on their blogs and websites, or on some social media. Promote your website on it, which is the most natural link.
Text/Xiao Han Source: http://www.xiaohan86.com/201005211.html
Thanks to shallen for your contribution