Every time the search engine adjusts, there will be changes in keyword rankings. I believe everyone who does rankings has real experience. Rising - happy; falling - depressed! The website ranked first on the homepage suddenly dropped a few positions, or moved to dozens of pages behind the back page, or even suddenly disappeared. At this time, the new webmaster must be terrified, the end of the world is coming, and all the hard work has been wasted.
Not much else to say. If you are a novice and don’t understand anything, just go to Baidu: baidu.com.
Are you ready? Do you feel that the problem is no longer that big and the sky cannot fall? Then look at how long your website has been online. If it is short, then there is no problem. Just continue to update. During this period, there will be one or two adjustments, and the ranking will be front or back, but after about a month, the weight will slow down. It’s slow to come up and the ranking is stable.
Let’s keep it simple here: it is common for optimization rankings to fluctuate, so there is no need to make a fuss and be surprised.
So what exactly do we do during the period when keyword rankings are down? ——The points mentioned here are basically what we usually do, and they need to be emphasized again:
1. Exchange friendly links: Within about a month, look for websites of the same type to make friendly links, and try to match the PR. If your website has characteristics, you can also exchange it with a website that has a higher PR than yours. Sometimes, you don’t care about other people’s websites. What is the PR? It is a regular site that is constantly updated. Baidu snapshots are updated quickly and links are exchanged. This effect is even better than some high PR sites that no one visits (many sites with high PR will be adjusted to 0 next time. Haha, how did it come about? Check it out yourself!)
2. Continuously update content: Since keywords have been deleted by K, then I will insist on updating about 10 articles every day. Don’t update too many new sites. The articles are pseudo-original. Compared with 99% of webmasters, there is no such basis for originality. ? hehe! No matter whether spiders come to crawl or not, what I do every day is to modify the collected articles myself, pseudo-originally, publish them to my own site after review, and keep updating them no matter when the search engines include them.
3. Post high-quality soft articles: The Chinese webmaster website www.chinaz.com is an indispensable place for soft articles and must be registered. The same is true for the webmaster forum. Post some of your own experience in building a website and promote optimization experience. Let webmasters know whether they are right or wrong. Analyze, share experiences, and discuss progress together. Of course, remember to add a sentence (your own website) to the article. The webmaster's website is a professional website. After a while, searching in Baidu will show many websites reprinting it. Your website's external links will increase accordingly, and soft articles will also be directly Bring some visitors, more work, more reward, haha!
Let me share with you some knowledge: Don’t worry too much if Baidu’s keyword ranking suddenly drops or disappears. First of all, you must psychologically understand Baidu’s general rules. If you regard it as an enemy, you must understand it to defeat it. Besides, he is not an enemy. Even though we are considered partners, we need to understand each other to have a happy cooperation! Webmasters who encounter this kind of situation should improve themselves, overcome themselves, and analyze the problem carefully according to your experience. After this period of time, the keyword ranking will be at the top, or even better than before. There are too many examples to list!
The keyword rankings referred to in this article are generally the target keywords! Because once long-tail keywords are optimized, they will not come down casually, unless they are extremely popular long-tail keywords. Of course, the basic solutions for both target keywords and long-tail keywords are almost the same. Here are a few more. Click to share with everyone.
1. First, check whether Zeng and the neighbor websites ranked before and after have also dropped at the same time (of course, the premise is that you remember their competitors! If you don’t remember, then reflect on it). If the rankings drop together, it means that the search The engine is a small algorithm adjustment. Just optimize it according to the previous practice and you will be up to speed soon!
2. A few new ones suddenly appear in front of you. Don’t worry, you won’t be able to find them after a few days!
3. If the site in front of you is not a new one, but one that has been established through hard work, the problem is simple. Your website has been demoted by the engine, or they have been promoted. Either reason is the same, and your website is generally not as good as his.
Author: wypda
Address: http://www.114hit.com/
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Thanks to wypda for your contribution