Recently, I received a website optimization for kitchen and bathroom sanitary ware and found that there are relatively few optimization cases in this industry. Feifei SEO will share with you the optimization experience of this type of website.
1. On-site optimization:
1. Meta tag optimization
The title tag and description tag keywords appear 2 to 3 times. The description tag naturally appears keywords, and can attract visitors to click. For example: We make induction sanitary ware keywords. This is how I write this website. You can For reference
Title: Our company's main business is induction sanitary ware, induction faucets, urinal sensors and other series of induction sanitary ware - Nanshuo Electronics Co., Ltd. (The keyword "induction sanitary ware" appears twice in the title and the company name is added at the end, which can bring brand effect to the company )
Fuzhou Nanshuo Electronics Co., Ltd. specializes in sensor sanitary ware, sensor faucets, urine sensors and other sensor sanitary ware from the three famous brands of FISOO, SIKA and NVOMET. It is the best sanitary ware company in Fuzhou. (The description appears twice on induction sanitary ware and uses concise language to introduce the company's products to attract customers to click to buy)
2. Page layout
The website is made using dede, using div+CSS layout and generating static pages.
3. Home page optimization
(1) Adding main products to the header of the website allows spiders to crawl our website and immediately grab our keywords, which plays a great role in increasing the weight of the website.
(2) Company profile emphasizes main products to increase keyword density
(3) Use b, h1, alt tags to emphasize keywords
(4) Add secondary navigation at the bottom of the website to allow spiders to crawl
4. Article content page optimization:
(1) Article title h1 tag with keywords
(2) Add breadcrumb navigation to increase spider crawling strength
(3) Add keyword anchor text to the article and make the font bold and red
(4) Add the author at the end of the article, a clear text display URL, and add related domains
2. External link deployment
1. Related forums
For example, sanitary ware, kitchen supplies, decoration supplies, etc. can be posted in the corresponding columns of the forum.
2. Category information: 58 Go to market 114 Yideng Yellow Pages
You can publish and supply sanitary ware products on it. There are corresponding sections on the classified information and it is a local classification system, which can directly bring customers.
3. Q&A platform: Baidu knows how to ask
It is best to answer questions such as region + where to buy sensor sanitary ware, where to buy sensor faucets, where to buy sensor sanitary ware, which brand of sensor faucets is better, etc.
4. B2b platform: Alibaba HC (decoration hardware and sanitary ware channel)
You can go to corresponding b2b channels to publish supply and demand information and build free shopping malls. This type of website has a relatively high weight. If you don’t have a website, you can also directly open a store to promote it.
5. Soft articles
Write SEO technical soft articles and post them on a5 or seowhy. The daily reprint rate is very high. It is a good channel to increase external links.
6. Exchange peer links
High-quality external links from peers are very important. You can search for sanitary ware-related websites and exchange friendly links with them.
The above is the optimization experience of Fuzhou SEO Research Institute-Feifei SEO on induction sanitary ware websites. I hope it will be helpful to everyone.
The website of the case mentioned in this article is ( http://www.niso-cn.com ), and the key word is induction sanitary ware. Please keep the link for reprinting, thank you!