Many Taobao friends feel that updating is a big trouble after building a website. In fact, it is not like that because you have not mastered the real principles or certain methods and techniques. Once you understand this knowledge, you can tailor the update model based on your own website. If so, I think both Baidu and Google will like it very much, but the premise is that you must optimize your website first.
My Taobao website has been open for almost three months, but I basically didn’t do much in the first three months because I always felt that my layout design was not very beautiful and could not attract customers, so I changed it three times midway because I I have no art skills, so I had to ask a friend to modify it. I waited for the friend for another month. After it was completed, it took me more than half a month to add the store myself, so it is really starting to operate now. My Taobao website is called Taobao Specials. The homepage can be divided into 4 major sections, the top and bottom ads, the Flash in the middle, the products on the left and right sides, the store in the middle, and the picture ads below.
First of all, I want to explain that updates must be regular. The first time: updating at the same time or around the same time every day is the best. The second content: the categories of updates every day should be consistent. This kind of regularity is the best. You don’t have to think too much about time. It’s definitely best to update in the morning. It’s new to customers and new to search engines, and it’s also the time when search engines just start crawling, so it’s best to update in the morning, 6- Wait until 11 o'clock. It is best to update the content in detail. For example, I update the major sections of my website at separate times. The ads at the top are updated once every 4 days, the ads at the bottom are updated once a day, and the pictures at the bottom are updated 3 times a day. In addition, stores basically don’t change, unless they encounter a store with a higher commission and a very good one. The flash has 4 pictures, so I update them every four days, but the next day I change the first picture to the fourth. Change the second picture to the first picture, change the third picture to the second picture, and change the fourth picture to the first picture. Although this has little effect on search engines, it is also updated every day for customers. The recommendations in the product description must be updated every day and the number of updates is set by myself. I update 2 per day. Nothing else has been changed much. In addition, I would like to remind everyone that for the website, no matter what you change, it is called a change, and spiders can recognize it, but text is the best.
By the way, let’s talk about the update of internal pages. Taobao websites are divided into three types: mainly promoting stores, mainly promoting single products, and mainly combining single product stores. My website is a website that combines single product stores, but single products only When promoting on the home page, all the internal pages are shops. For a website like mine, my update is to add several shops in each major category on the internal pages every day until the category reaches saturation. But it’s not exhausting to update so many pages every day, so I update them in batches. The internal pages that users frequently visit and have the best collection are divided into the first batch, and the average pages are divided into the second batch. Those with few visits or no visits or inclusions are divided into the third batch, and then only the first batch needs to be updated every day. The second batch will not be updated until the first batch reaches saturation, and so on.
The above mentioned are just my updating principles for my website. There are some theoretical things that we can discuss and learn from each other. The practical things still need to be updated point-to-point in conjunction with our own websites. Only if we do this If you update regularly and stick to it for a long time, the website's traffic and ranking will definitely improve. Come on, Taobao experts!
This article is contributed by the webmaster of http://www.hoguan123.com
Thanks to hoguan123 for his contribution